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The Rising Power of Streaming: Netflix is Now a Top Contender for The Emmys’

Netflix is Now a Top Contender for The Emmys’

Awards season is fast-approaching. This year’s list of Emmy nominations dropped Thursday and it’s becoming clear that top networks like HBO have something to worry about. Netflix’s vast expansion of original streaming content is growing and growing. And with that, so are the Emmy nominations. Netflix has nabbed a total of 112 noms for their originals, which just beat HBO’s 108. It’s impressive to say the least. Thanks to their originals—such as GLOW, The Crown, and Stranger Things to name a fewNetflix has jumped from their 2015 bottom spot on the nomination list to the top in 2018.

Why Netflix is Now a Top Contender for The Emmys’

It took Netflix about five years since they debuted their first original to climb to the top of the nomination charts. According to an article from The Verge last year, Netflix “has only climbed the ladder by strategically playing the odds. The company is almost doubling its nomination count every year, but it’s also producing a mind-boggling 600 hours of content and spending $6 billion a year to do so.” The success can also be attributed to the streaming interface allowing Netflix to track viewer habits, and thus provide more original content based upon viewer preferences. Well played, Netflix, well played.

 

Read the full article at ABC Action News/Newsy.

Read more Entertainment articles at ClicheMag.com

The Rising Power of Streaming: Netflix is Now a Top Contender for The Emmys’. Featured Photo Credit: Photofest, The Hollywood Reporter

 

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