Reviews

Briogeo: Luxury for Your Locks

When I was first approached to try the Briogeo hair care line, I was a little skeptical. I’ve been using the same hair products for over five years, and I am resistant to change. Still, I’ll admit my curiosity was piqued when I saw Briogeo’s simple, but chic packaging and admirable product specs. Unlike other hair care lines (including the one that I previously favored), Briogeo boasts a concoction of 95% natural and naturally derived ingredients—plants, fruit extracts, vitamins, antioxidants, healthy oils and other premium ingredients. Who knew nature could be so fancy, right? The line’s founder wanted to utilize ingredients found in our very own earth to bring out our hair’s natural liveliness and beauty. As you can probably gather, I ended up falling head over heels for the brand, not only for what it stands for but for what it did for my crazy mane!

bri2082_0039 After using Briogeo consistently for two weeks, I’m noticing one major difference: manageability. I have long hair that is often difficult to comb through—particularly when wet. After a couple of days of using the Be Gentle, Be Kind cleansing shampoo (MSRP $19)  and following with the Blossom & Bloom volumizing conditioner (MSRP $23), I’ve been able to detangle my hair much more easily and with a lot less breakage than I am used to. This means that the bathroom gets hogged for a much shorter period of time since my arms get a break from the struggle of tugging. Both the shampoo and conditioner are rich with beautiful flowery scents that lingered in my hair long after I washed. My usually thin, dry locks felt fuller and softer, and even my fly-aways seemed more tamed!bri2082_0061

Twice in my routine, I replaced the volumizing conditioner with the Don’t Despair, Repair deep conditioning mask (MSRP $26). I can only describe this little gem as hair magic. While there are definitely similar masks available that help strengthen weak hair, they are all nearly double the cost. With a blend of rosehip, avocado and argan oils, this sweet-smelling formula truly did wonders for my dry hair. I used the treatment for the longer recommended time of ten minutes in order to get a deeper and fuller nourishment. After blow-drying my hair, it still retained its softness, and even looked healthier with an added shine.

So, what’s the verdict? I give the Briogeo hair care line a ten out of ten. It’s exceptional  formulas produce real results. With no parabens, silicones or phthalates, the products are absolutely natural and healthy. As the brand states, “The name Briogeo [bree-oh-jhee-oh] encompasses the soul mission of our brand: to create hair that is vibrant and full of life through the earth’s very own ingredients.” Hats off to you Briogeo; mission accomplished!

For more details or to purchase Briogeo products, visit www.briogeohair.com, and be sure to follow @BriogeoHair on Twitter.

Photos and feature image courtesy of Briogeo.

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