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The Ultimate Duo: Kendall Jenner and Adidas


Kendall Jenner: model, photographer, Kardashian. She’s been known to be the most fashion industry-oriented Kardashian, and with her partnership with Adidas, she is proving so.

Aside from being the only Kardashian sister to not have had major cosmetic surgery done, Kendall has also earned herself respect and recognition in the fashion industry for something other than shaking her butt on national television. Jenner has taken what she’s learned from modeling and applied it to photography. Most known for her cover shoot with her sister Kylie for Love Magazine, Jenner has proved that she really can do both: fashion and photography.

Following in the footsteps of Cara Delevingne and Gigi Hadid, who were once strictly runway models, Jenner has begun to expand her career. She did not walk in Fashion Month nor the Victoria’s Secret Fashion Show this past year. Instead, her only part of Fashion Week was the presentation of Daniëlle Cathari x Adidas. Some speculate that she has realized that runway modeling is a temporary career. Jenner’s choice to expand her brand has proven to be successful.

But you can never forget where you come from. Jenner has managed to evolve from a television personality into a major creative force in fashion and become the latest Adidas Originals Ambassador. Many credit Kanye West with the jointure of Adidas and Kendall. West’s popular Adidas Yeezys were such a hit that the famous rapper was rumored to have put in a good word for Kendall. Thus, the collaboration of Kendall and Adidas began.

The Daniëlle Cathari x Adidas Originals collection was released on February 17. Jenner was the star of the collection’s presentation at New York Fashion Week, which has since been a hit. However, Jenner was not just the face of the brand. She also got the chance to collaborate with Adidas designers and voice her ideas throughout the design process. Although it is a known fact that any business the Kardashians touch turns to gold, the jointure between Adidas and Jenner lacks neither style nor innovation, and it is one that will be profitable for both parties.

The innovation behind this presentation was more than apparent. The collection featured asymmetric skirts, denim jackets, deconstructed racing stripe tracksuits, and a colorway for each fashion week city. London will receive the yellow colorway, New York the orange, Paris the blue, and Shanghai the pink. Each piece was a redesigned version of the original Adidas designs: the racing stripe and snap side seams were deconstructed and reconstructed to fit in with the asymmetrical look. The designs, combined with Jenner’s massive following, ensured the collection would be a hit.

A second drop is projected to release this month. With the success of the previous collection, there is much anticipation for what is to come. This collaboration is just proof that the athleisure trend is here to stay. With Jenner’s casual yet high fashion style, and Adidas’s timeless shoes, the two are a match made in heaven.

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The Ultimate Duo: Kendall Jenner and Adidas: Featured Image Credit: Adidas Originals

Topshop X Adidas Original’s Collection


Topshop have teamed up with the iconic adidas Originals to combine retro street style with sportswear, resulting in the ultimate must-haves for any workout outfit you need this summer. Here are our best picks!
Crop Top and Menire Shorts
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This matching, bright coloured two piece could be worn for many occasions other than working out. Here at Cliche Magazine we love the feathered detail on this multi-coloured co-ord which could be teamed with some trainers to achieve a total cool (and comfy!) look. Grab this crop top with matching shorts here for a total of $110.00.
Archive Run Bomber Jacket
Bomber jackets are ALWAYS a good idea. This color block jacket is bound to keep you warm on those late-night runs whilst providing you look cool with its 90’s retro vibes. Ideal for a day trip out or lounging around the house, this jacket would also be perfect for festival season as 90’s is proving to be a big hit this summer with festival wear – especially if the weather isn’t on your side! See this jacket here for $140.00.
Sport Ess Tee
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Throw it back to the classics with this simple, vintage crew neck tee. This t-shirt is one those that goes with just about anything and we love it here at Cliché. With the iconic logo and striped sleeves, this tee could be paired with denim shorts or some overalls for the complete vintage look. You can find this t-shirt here on the Topshop website for $48.00.
Rita Ora O-Ray Leggings
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We absolutely adore these unique leggings designed by Rita Ora for adidas Originals. The naturally stretchy material of leggings combined with the unusual multi-coloured x-ray pattern makes for the perfect running pants! Snap up these fantastic leggings here for only $58.00.
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Topshop X adidas Original’s Collection: Photographs courtesy of Topshop