Tag Archives Anna Wintour

The Story Behind Emma Chamberlain’s Iconic Met Gala Nails

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In case you missed it, fashion’s biggest night returned just a few weeks ago on September 13! The highly exclusive and much anticipated Met Gala took place at The Metropolitan Museum of Art in New York City. This Met Gala’s theme, which is based on the Costume Institute exhibition, was ‘In America: A Lexicon of Fashion,’ and the co-chairs were the Gen-Z dream team comprised of Timothée Chalamet, Billie Eilish, Naomi Osaka, and Amanda Gorman

The iconic red carpet guides some of the biggest names in the world into the museum for the private event. While the Met Gala itself is very exclusive, the red carpet is highly publicized. People flood the streets of New York City to catch a glimpse of their favorite star getting out of their car. Those who can’t make it in person, continuously refresh their social media feeds for a morsel of content from the red carpet. Vogue and its Editor-in-Chief and Chairwoman of the Met Gala, Anna Wintour provide fans with incredible coverage of the stars and their unique wardrobes. This year, Vogue tapped Youtube sensation, Emma Chamberlain, to host their Youtube Channel’s Red Carpet Interviews.

Emma Chamberlain has become every Gen-Z’s fashion inspo these last few years. So, it is no shock that she was invited to make her Met Gala debut this year. As one of the first guests on the red carpet, everyone went crazy over her gorgeous look! Styled by Jared Ellner, Emma wore custom Louis Vuitton. Alongside her beautiful hair and makeup, by Lauren Polko and Kelsey Deenihan respectively, Emma’s standout feature was her showstopping nails! Designed by Mar y Sol, Emma’s nails took on a life of their own. The beautiful design was completed using Valentino Beauty Pure and gold chains. In her ‘Get Ready with Me’ on Vogue’s Youtube Channel and in her own Daily Vlog on her Youtube channel, Emma shared hilarious remarks about her anticipation of having to conduct interviews with her incredible nails. As the nails took center stage, we just had to talk to the woman behind the art, Mar y Sol!

Cliché: What was the process like of designing the nail concept?

Mar y Sol: I was really inspired by the back of her dress. Jared, her stylist, suggested a nude base so that it wouldn’t take away from the gold in the dress. I’m really happy we went with a nude base color. I’m an artist at heart, I always have been and I love just going with the flow as I create. I try to envision hand movements and then create my design based on that. 

Mar y SolI knew that Emma would be working with Vogue and I wanted her nails to look flawless. That means no room for error when applying the chains and also focusing on it looking great from all angles. I used Valentino Beauty Pure: Diamond Gel to adhere the chain. To create that flawless look I hand-painted each design with the diamond gel and carefully applied the chain. However, before beginning any of that I hand-knotted each chain accordingly. I kept her and Jared posted throughout the process by sending photos. As Emma states in her Vogue YouTube video “it was my 5-hour manicure!” – I loved that! But you can only imagine all of the extra hours that went into creating the look behind the scenes. I loved every second of it!

Cliche: I understand you exclusively used Valentino Beauty Pure for her nails. What made you use this product in particular?

Mar y Sol: I recently worked on a shoot with Emma where I used gel from Valentino Beauty Pure on her nails and she absolutely loved their formula. Emma has been getting her nails done for many years. She is definitely a nail enthusiast. She knows the difference in products and appreciates the process of a manicure whether it be gel extensions, acrylic, nail polish, or gel. Inspired by her delicious coffee brand, Chamberlain Coffee, we went with this beautiful creamy brown color that reminded us of an oat milk mocha latte. 

Valentino Beauty Pure is a nail brand known globally because of its stellar quality but runs locally here in the US. Unlike many nail brands, it’s true to its name and is a family business. I met the owners years ago and I was happy to see that it really is a family-run business!

Mar y Sol“In America: A Lexicon of Fashion” was the theme this year. For every Met Gala I do, I always stay true to the theme. Although nails are a small part of the look they are still a part of the look and I take it very seriously. The nail look was inspired by all the loops and turns it takes to achieve the ‘American Dream.’ The journeys Emma and I, and even the family behind Valentino Beauty Pure, have been on to get to where we are today in our careers are indicative of the ‘American Dream.’

Cliché: What was it like seeing your work on full display on the Met Gala carpet?

Mar y Sol: This is my 10th Met Gala and it honestly feels like my first one each time. It is truly a special feeling to see the photos and videos once the madness has settled down. Our job behind the scenes doesn’t really end once our client hits the red carpet. We have to hunker down and do interviews about the look, sanitize, sterilize, and pack up our kits, and sometimes stick around and/or run around from hotel to hotel to get multiple clients ready for the after-parties. But that is what we sign up for and I wouldn’t trade it for anything in the world! It is an amazing feeling to see my work on the Met Gala carpet and not just my work but my fellow glam friends with whom I’ve had the pleasure of working alongside these last 16 years. 

Emma ChamberlainSo much work, sweat, and tears go into creating these looks and it truly is a team effort. We all work together to make these looks come to life on our beautiful clients. From the ateliers and dressmakers sewing perfection into the tiniest of detail to the designers creating these masterpieces which inspire our beauty look. The stylist, makeup artist, hairstylist, and manicurist then collaborate with the talent to create the final look. It’s all a magical stressful exhausting experience but always an honor to be a part of.

Cliché: Her nails were such a focal point of her entire outfit and she talks about them a lot in her Vogue ‘Get Ready with Me’ video. Did it take a lot of convincing to use that length for her?

Mar y Sol: It didn’t take much convincing, I prepped about 12 different mock-up shapes and let her try them on. We both agreed which one would be most impactful and looked the best on her hands. We knew our decision was the right one when Jared, her stylist, said he ‘LOVED THEM!’ 

Cliché: Where can our readers follow you?

Mar y Sol: All of my social handles are @NailsByMarySoul 

Mar y Sol Inzerillo a.k.a Mar y Soul 

www.marysoul.com

Read more Interviews at ClicheMag.com
Images provided by Getty Images, @emmachamberlain, and @marysol

 

 

Anna Wintour’s Collab with Air Jordans is Everything Wrong with Luxury Streetwear

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On July 12th, @voguemagazine on Instagram posted this video showing Anna Wintour sitting at her desk, scrawling AWOK (an acronym for Anna Wintour Okay) across articles while shooting hoops across her office. The very end of the video shows the neon orange-and-green ball rolling under her desk and revealing a pair of red Air Jordans. As the Editor-in-Chief of one the largest female magazines, it is a part of Wintour’s job to be on top of fashion trends and luxury street wear is the current biggest trend—so why does that commercial feel so misguided? The simple answer is: it’s inauthentic. Anna Wintour is not wearing sneakers or shooting hoops while meticulously going over Vogue edits. Beyond the fact that it is impossible to imagine Wintour decorating her sharp, white office with a basketball hoop, Wintour has worn the same style of heels for more than two decades, more or less.

 

In 1994, Manolo Blahnik took wooden models of Wintour’s feet and designed criss-cross, open toed, nude heels specifically for the Editor’s feet. He nicknamed the heels AW and makes them for Wintour every season; they are not and will never be for public consumption. Wintour will even edited them slightly as she pleases—change the thickness of the criss-cross or move them up her foot. They are small, detailed changes that just show how carefully Wintour curates her style even though the overall style of her nude slingbacks maintains throughout these decades. But now, all of the sudden, we are shown Wintour not just in loud, unexpected heels but Air Jordan’s! The same person that orders multiple pairs of the same Blahniks for each season. It doesn’t fit; it’s not real—it doesn’t feel like Anna Wintour.

But if fashion is a world of candy, streetwear is the Wonka bar with a Golden Ticket—everyone wants in. Over 2017, high end streetwear brought a 5% rise to the global luxury market and is expected to continue to do so annually through 2020 according to the consultancy Bain & Company. Sneakers especially have proven to be millennials’ soft spot in the fashion world—especially over heels. NPD Group’s Retail Tracking Service has tracked that while sneakers sales have surged by 37% in 2017, heel sales have dropped 11%. This summer even saw Dior and Louis Vuitton’s Summer Cruise Collections feature no heels at all. So, Wintour’s movement from her classic Blahniks could not be happening at a more advantageous time.

 

However, streetwear is a market that is highly focused on authenticity. As something born of urban streets, as a trend, streetwear shows millennials are moving away from the lofty, exclusive world of high fashion. No longer are they interested in unattainable silhouettes and inapplicable styles. Streetwear is real—it comes from what real people (i.e., not just models or celebrities) are wearing. However, now that attainable look has been co-opted by luxury

 brands. As streetwear grows loftier and loftier in price, it becomes less and less what it was: the look of the streets. Anna Wintour only compounds that. She is a figurehead of high fashion; she is not urban. Her sudden collab with Air Jordan’s only highlights the distances streetwear has traversed.

Some of the Wintour x Air Jordans have already dropped and another pair will drop in September. They are made and marketed exclusively for women—the first Jordans collection to ever do that. Nevertheless, the lack of authenticity leaves a bitter taste. Among all the fake news and bots on social media sites, millennials and GenZ tend to focus on genuine ads and products; whether or not that will affect sales is hard to say. It seems pretty safe to bet that we will probably never see Anna Wintour in a pair of sneakers again—unless she decides to show off her skills on the court.

 

Read more Fashion articles at Cliché Magazine
Anna Wintour’s Collab with Air Jordans is Everything Wrong with Luxury Streetwear; Images Credits: @voguemagazine and Joan Smalls by @DexterNavy