Tag Archives Beauty Blogger

Blogger of the Month: Pia Gloria


This month, we’ve been dazzled from across the pond by fashion blogger Pia Gloria. Based in Brighton, England, Pia’s young and modern aesthetic is evident throughout her range of topics featured on her blog, Beauty and Ruin. Her minimal style and eye for monochromatic details are showcased in each of her posts that she shares with her readers. From lifestyle to inspiration pieces, Pia hones in her personal style in each one, making her work specifically represent who she is as a blogger. Pia focuses on style being one’s personal representation of themselves, whether that stems from how you are feeling on a particular day or an extension of your personality. She isn’t afraid about coloring outside of the fashion lines within the industry, but instead stays true to her own signature style that makes her pop and remain elemental. Youth and edge are two key factors in what she represents, making her blog truly “now” and within our fresh age. 
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Cliché: What inspires you to create content on Beauty and Ruin?
Pia Gloria: I’ve been reading fashion blogs since I was about 12 or 13, and personal style posts were always my favorite! I love seeing how different people style different garments, so I wanted to give it a go myself. I still consistently check up on my favorite bloggers to see their personal style posts, so I would say that definitely inspires half of the content on my blog! I’m also an editor for an online retailer, Thomas Gun, which is streetwear and menswear based, so I spend a lot of time reading up on streetwear and menswear brands. I would say that inspires the other half of the content on my blog as I have really developed a love for menswear as a result of working for Thomas Gun.
What do you believe is the key to feeling confident in what you’re wearing?
Wear what you want to wear! There’s absolutely no point wearing something that you feel like you have to because it’s “on-trend” if you’re going to feel uncomfortable and therefore unconfident. Dress for yourself—that is what will make you feel empowered and confident.
How would you describe your personal style?
It changes day-to-day depending on how I’m feeling, but mainly monochromatic and understated, occasionally channeling menswear with a hint of the Olsen twins.
If you could give our readers one tip to channeling their personal style, what would it be?
Don’t feel pressured to stick to one style. Wear what you want, when you want. I definitely went through a little dilemma a few years back where I was like, “Oh god no, I can’t wear that because it doesn’t fit in with the style I want to portray,” which is ridiculous. You can’t force yourself to be a style because that wouldn’t be personal. If you want to dress minimalistic and urban one day and like Debbie Harry the next day, then do it!
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Scenario time! You’re attending a small, intimate wedding later on in the day after running some errands. How would you style your hair and makeup?
My makeup rarely changes, so it would be my usual winged eyeliner with nude colored eyeshadows on my eyes, a matte bronzer to add a hint of contour (I am nowhere near skilled enough to actually contour properly!), and then for the wedding, I would add my Max Factor lipstick in the shade Burnt Caramel just before the wedding. Wearing lipstick all day means it never looks as nice when I re-apply for the evening. With regards to my hair, if I straighten it towards the end of the day, it ends up flicking where it hits my shoulders and I doubt I would magically have some straighteners on hand! So I would probably wash it in the morning, put it into a deep side part, spritz some sea-salt spray in whilst it’s still wet for some soft waves, and just dry and style the bits that fall around my face. For the wedding, I would pin one side of my hair back to make it look a little more “done.” Et voilà!
Do you have any fashion idols?
The Olsen twins would definitely be the first on my list as style icons. I love their oversized silhouettes they often create, including oversized sunglasses! Plus they are professionals at layering. They always look effortlessly incredible. One of my favorite pieces of clothing in my wardrobe is my leopard print faux fur coat. I love wearing it with pointed black courts, ripped black jeans, a tee, and red lipstick. I wonder where the inspiration for that outfit came from… Kate Moss, of course! She’s probably quite a cliché fashion idol, but I love her. Another of my fashion idols, who inspires the slightly more clean-cut and simplistic aspect to my style, is Swedish fashion blogger Victoria Törnegren. She makes the most minimal of outfits look stylish and fashion forward.
What are your go-to items in your wardrobe and makeup bag?
The first would have to be my faux leather jacket from H&M (I’m still saving for that dreamy All Saints one…) because it goes with pretty much anything! The second is my Topshop Leigh jeans which I DIY ripped them at the knees, and lastly would probably be my eyebrow pencil. I have a really bad habit of pulling out my eyebrows just with my fingers when I’m bored or stressed, and patchy eyebrows are not a good look.
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Where do you love to shop, and where do you find the best bargains?
I love ASOS and Topshop for those trend-focused items to keep my wardrobe up-to-date throughout the seasons. For those one-off pieces, such as my black Levi jeans or my woolen turban, which bring something different to my outfits, it would have to be Beyond Retro! I live in Brighton in the UK, which has an amazing, huge, warehouse style store, but they also have a store in London and online. The best thing about it is that it is so cheap! No need to spend unnecessary amounts of money on vintage pieces with Beyond Retro about!
What’s one item you just can’t live without?
I can’t choose just one because I wear all three of my absolute favorites every day! The lipstick would be Max Factor in the shade Burnt Caramel because it’s nude and pretty subtle, but makes my lips look a bit fuller. For eyeliner, it would be Collection 2000’s liquid eyeliner. I’ve been using it for years and never found anything better for such a cheap price point! And bronzer-wise, I use Sleek MakeUP’s contour kit because the bronzer is the perfect color for my fair skin and is completely matte!
What do you hope to create and spread on Beauty and Ruin?
I blog on Beauty and Ruin because it’s something I genuinely enjoy. Even if no one was to read it, I’d still probably carry on because I love having that little creative outlet. I occasionally got nasty comments about how I dressed and even about the fact that I blogged when I was in school. This really got to me sometimes and made me stop blogging about things I’m interested in and even made me change how I would dress around them, so I’d love to be able to inspire others to start blogging and motivate them to be themselves and express themselves via how they dress.
Read more Style Columns on ClicheMag.com
Blogger of the Month: Pia Gloria “Blogger Spotlight: Beauty and Ruin” originally appeared in Cliché Magazine’s Oct/Nov 2015 issue. Photographs courtesy of Josh Fletcher

Angela Lanter Interview


Meet the sweet soul Angela Lanter, a versatile beauty blogger, wife to actor Matt Lanter (known for his role in the CW show 90210), and founder of the beautiful blog Hello Gorgeous. Lanter is a creative curator in the beauty world and has been making her mark through her blog posts, staying connected with her readers and supporters, popular YouTube channel, and much more. Her passion for what she does and genuine heart in it has led her to many accomplishments, including being the 2014 Popsugar Select Blogger of the Year “Spotlight Award” Winner, Paul Mitchell brand ambassador, a finalist in the Allure Beauty Blogger of the Year Awards… and the list is still growing! She has recently been featured by brands such as American Eagle, Forever 21, Steve Madden, Beyond the Rack, and many more. It’s safe to say there is no stopping Lanter as she continues to provide and create gorgeous content for her readers and viewers. Whether she is spotlighting current beauty trends, creating a girl’s night out look, styling fashionable outfits, making videos on YouTube, or being a loving wife, friend, and blogger BFF to her readers, Lanter puts her heart into everything she does. Take a look at Lanter’s own words as she shares with us what she does and believes in. 
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Cliché: What inspired you to have a passion for the beauty world?
Angela Lanter: I’ve always had a passion for beauty. Since the day I understood what makeup was at a young age, I was in awe. It’s an outlet for endless creativity, and your own face is the canvas.
If you could describe your blog, Hello Gorgeous, in three words, what would they be?
Fun. Informative. Stylish.
January 31
Where do you find inspiration for your blog and YouTube content?
Inspiration can come from so many things… Pinterest, pop culture, street style, other bloggers, or my own mood, to name a few.
What are your favorite carry-on products that are currently in your makeup bag?
I never leave home without concealer, mascara, and some blotting powder! Oh, and you can’t forget a great lipstick/gloss.
Do you have a go-to beauty look perfect for everyday?
My favorite everyday makeup is simple eye makeup and bronzed skin topped with a nude lip.  I have a video on my YouTube channel on this very thing, titled “My Simple Everyday Makeup Look.” Go check it out!
Name four spring beauty trends that you are totally crushing on.
Pastel nails, boho braids, pink lips, and peach makeup looks (eyes, cheeks, lips).
November 29-2
Do you have any tips for our readers on how to get into the world of beauty?
Start simple, one step at a time. YouTube really is a great place to start learning. I’m actually self-taught just by watching years and years of YouTube tutorials from various makeup artists around the world.
You can discover Angela’s beauty world by visiting her blog angelalanter.com.
Read more Fashion posts on ClicheMag.com
Angela Lanter Interview: Photographs courtesy of Angela Lanter

Kylee Gwartney: Kbyeee.com


The classic 1980’s film Pretty in Pink comes to mind effortlessly when it comes to blogger Kylee Gwartney of Kbyeee.com. Her bubbly personality and caring spirit are apparent in everything she writes, from serious fashion points to “Daily Pinspiration.” Being both born and raised in Oklahoma hasn’t stopped this gal from making her mark in the world outside of her home state. She’s a writer true and through, having a published book called Catching the Fever. Can you say girl power? With a touch of sparkles, pink, and her uber cute cat, we definitely can! Get to know Kylee’s personality more through her style and beauty tips! We’re sure you’ll be heading to her blog daily just as we do!

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Cliché: What is your beauty routine?
Kylee Gwartney: My beauty routine always starts out with Rodan & Fields Unblemish line. It really is worth all the hype and works so much better than Proactiv it’s not even funny! I follow up with Bobbi Brown BB Cream, which is my absolute fave because of how flawless it looks even by itself. But to make my skin look as close to perfection as possible, I also use MAC Studio Fix Concealer and Studio Fix Powder in N5. I top it off with NARS Super Orgasm Blush for a hint of pink and Maybelline Falsies Mascara to make my long lashes pop!

Name the top 3 products you couldn’t live without this season.
Rodan & Fields Microdermabrasion Paste, Sweet Cinnamon Pumpkin Lotion from Bath & Body Works, and Rodan & Fields Sunless Tanner.

Any staple items that you think are fall must-haves?
Cable knit sweaters and leopard leggings are eternally my fall staples. I can’t help it; I’ll never get tired of this look! There is nothing better than feeling like you’re wearing pajamas while still looking put-together.

What is your number one tip to feeling good in what you’re wearing?
Make sure what you have on is cute but still comfortable to be in for an extended period of time. There’s nothing worse than having on a skin-tight dress or a tiny belt and not being able to breathe! It might look cute, but you won’t be feeling good about it two hours from now.

Kelly Baum: A Thing of Beauty


We’re at it again with the second addition of Cliché Magazine’s blogger feature with the spotlight on Kelly Baum of A Thing of Beauty. Baum founded her blog in 2011 and it has grown and evolved beautifully over three years, featuring posts from product reviews to motivational words. The style of each post makes Baum’s readers feel right at home, as if they’re sitting across from their best girlfriend sharing beauty and fashion tips and dishing about life’s moments. Her way with words has created not only a bounty of readers on her blog, but a community itself—one that not only shares outward beauty, but inward beauty as well. Self-love is something we’re always rooting for at Cliché, and Baum’s messages have surely been received positively. The blog has been recognized by many, with listed partnerships being Her Campus and Linqia, and Baum has also worked with brands like Global Goddess and Prestige Cosmetics. With a growing audience of 2,000 people who make up eight social networks, including YouTube, there is definitely more to come from this empowering blogger.


Cliché: What are your​ beauty/fashion routines?
Kelly Baum:
My beauty and fashion routines are very similar. I always start with a classic look or piece and then build it up from there. With my beauty routines, I start with a clean, fresh base and light eyeliner, and then add a twist with my blush or lipstick. I do the same with my everyday fashion. I love to start with a classic piece like a pleated black dress or simple skirt and then add pop with a pair of fun shoes or accessories.

Name the top three products you couldn’t live without this season.
Berry-toned lip balm pencils, a reliable lip balm, and hydrating face masks. I’m a bit obsessed with lip products at the moment, so I’ve been hoarding berry-toned lip balm pencils like crazy! I love them because even after the gloss wears off, you’re left with a pretty stain on the lips. Since the weather is getting cooler, I’m hoarding lip balms to keep chapped lips far away! To give my skin a little extra glow, I love to use a good hydrating face mask once a week to rejuvenate.

Any staple items that you think are ​fall ​must-haves?
Brown riding boots. I have been wearing a pair I picked up from Kohl’s last year almost every day this month. I love them because they’re a great way to keep your legs warm as the weather gets cooler. They are also so versatile; I’ve worn them with black tights, dresses, and skinny jeans.
What’s your number one tip to feeling good in what you’re wearing?
Stick to your style. It’s good to go out of your comfort zone sometimes, but I prefer to stick to a main classic style that I know works for me. It’s what I personally feel the best and most confident in.