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Honoring Innovative Beauty & Wellness Entrepreneurs for Entrepreneurship Month

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Today’s article is all about honoring innovative beauty and wellness entrepreneurs for Entrepreneurship month. We’d like to introduce you to some of these empowering entrepreneurs who are driving change and making strides in their respective industries. 

Entrepreneurship MonthOlowo-n’djo Tchala of Alaffia 

Togolese native Olowo-n’djo Tchala founded Alaffia nearly two decades ago with a mission to cultivate beauty, equality and empowerment in West Africa through the fair trade of indigenous resources and community empowerment projects. Women’s cooperatives in West Africa handcraft Alaffia’s products. Proceeds from product sales are returned to communities in Togo to fund sustainable community projects, such as maternal health care, education, reforestation and regenerative agriculture. Most recently, Alaffia launched its maternal health care program in the U.S. to help mothers in marginalized communities. To date, Alaffia’s many sustainable programs in West Africa have improved the lives of more than 250,000 individuals. 

Entrepreneurship MonthSamia Gore of Body Complete Rx

Samia Gore, Founder and CEO of Body Complete Rx, is paving the way as the first Black female founder to break ground in the male-dominated, nutritional supplement industry. The author and healthy lifestyle advocate founded Body Complete Rx (BCRX) in 2017, a wellness brand of plant-based supplements formulated by a Black woman nutritionist with a complete wellness journey in mind. Created as a result of her own wellness journey, from health to beauty, Body Complete Rx is a complete solution and has been credited in changing the lives of thousands of consumers worldwide. Samia’s self-funded start-up has successfully grown and garnered over $10 million in sales in just 4 years and seen the support of celebrity clients including LeToya Luckett and Kenya Moore. In August 2021, Gore is launching her exclusive plant-based, vegan supplements at The Vitamin Shoppe, making BCRX the first Black female-owned brand to launch in the retailer’s weight management category. 

Entrepreneurship MonthJosh Rosebrook of Josh Rosebrook

Josh Rosebrook, founder of the eponymous hair and skincare line Josh Rosebrook, is a celebrity-adored innovator in the natural beauty space. Rosebrook created a brand that only uses high-quality, efficacious products that support and protect healthy hair and skin function and structure, but also takes a deep focus on whole body-mind balance. Today he works with a team that includes industry-leading natural cosmetic chemists and herbalists. The skincare guru behind the brand counts celebrities such as Hailey Bieber, Emma Watson, Olivia Wilde, Sofia Bush, Mila Kunis, Naomi Watts, and Alicia Silverstone as fans, and they all have flawless, glowing skin to prove it.

 

Entrepreneurship MonthBeatrice Dixon of The Honey Pot Company

Beatrice Dixon, Co-Founder and CEO of The Honey Pot Company, is taking the world by storm with her plant-derived feminine care brand. Created by “humans with vaginas, for humans with vaginas,” The Honey Pot Co. provides gender, body and age-inclusive products that are free of chemicals, parabens, carcinogens, and sulfate. Dixon has been committed to educating, advocating, and supporting humans worldwide with the tools and resources that promote health and hopes to end the stigma of menstruation perpetrated by taboos, discrimination, lack of education, silence, and period poverty. Among her accomplishments, Dixon was named Inc. Magazine’s Top 100 Women Entrepreneurs of 2020, and Entrepreneur’s top 100 groundbreaking women entrepreneurs of 2019. She’s also 1 of the first 40 women of color to raise over $1 million in venture capital. 

Read more lifestyle and business articles at ClichéMag.com
Images provided by Alaffia, Body Complete Rx, Josh Rosebrook, and The Honey Pot Company

Tips to Understanding Data Room M&A

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Today we want to share some great tips to understanding data room M&A. Virtual Data rooms or VDR are vital assets that every modern business and organization should have. Data rooms are a secure way of storing vital business data especially for legal proceedings as well as mergers and acquisitions. They are also used for file sharing, keeping sensitive documents secure, and carrying out important financial transactions. These rooms have enhanced convenience and security from the traditional methods of storing documents where companies stored their files in file cabinets. Further, they have also reduced the cost of storing and sharing information significantly. There are a lot of companies offering these services today, so it is important to understand how this technology works to know what to look for.

Security Feature

The security feature comes top of the list of aspects that you should understand and consider in a virtual data room. As more organizations take their businesses online and abandon the traditional and cumbersome way of doing business, it calls for those adapting the new systems to also understand the threats or risks that come with technology and how to avert such threats. Get to understand security software that you can incorporate into your system to ensure that there is no chance of information leaking to the wrong hands. You can then control how you want files to be used, and also restrict access to only those that have a stake in any particular business.

Tracking Feature

The tracking feature is another important component when it comes to data rooms. You can track every activity that happens within your system remotely. You can see who is logging and the time they spent online. You can see the files they accessed and also see if they made any changes to the document. This feature makes it easy to complete M&A deals without having unnecessary physical meetings.

Artificial Intelligence

Using virtual data rooms will involve a lot of file sharing and communication. It is logically not possible for a human being to manually organize the number of files involved. Artificial intelligence ensures that documents are placed properly and no duplication occurs. It also ensures that all records are properly kept within the system.

Live Chatting

speech bubble, talking, chat

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Live chatting is a vital feature to consider when checking out data rooms. Many business deals are now completed or sealed without the need of the involved parties having to travel from one country to another. With a live chat feature, you reduce these interactions significantly especially now when there is a pandemic.

Ease of Use

Virtual data rooms should not be complicated to use. Much as you want to protect your business’ privacy, you should also ensure that your workers do not go through a hard time trying to use your organization’s systems. Make it easy to perform simple and basic tasks such as uploading files, inviting users, and synchronizing files and folders. The easier your system is to use, the more efficient your business will be, and the more time and resources you are going to save. Of course, your files will still be secure. Making the system easy to use will not interfere with your files’ security in any way. 

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What Goes Into a Successful Online Fashion Business?

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Today we want to provide some tips on what goes into a successful online fashion business. Are you passionate about the world of fashion? Do you regularly search the Internet for the latest offers and in order to keep ahead of the latest trends? If so, why not combine these two interests and create a standalone e-commerce site? Many entrepreneurs have migrated into the digital fashion community in order to connect with a massive online audience. Whether this represents a part-time venture or a full-time employment opportunity, success could very well be closer than you think. The only issue is that it can be tough to know where to begin. Let’s take a look at a handful of sure-fire marketing tips to employ sooner as opposed to later.

Become Familiar with Foreign Marketplaces

Iphone 6 on black table

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The fashion industry is no longer defined by traditional geographic borders. Well-known designers cater to the global community and it pays to think in such “broad strokes”. This is why it is important to establish your target audience as well as in which countries they are located.

Just as a foreign fashion designer will take into account the needs of different audiences and trends, you should also make it a point to create different web pages for specific languages. This is important for two reasons. First, visitors who speak a foreign dialect will still appreciate what it is that you have to offer. Secondly, Google looks favorably upon websites which contain pages devoted to specific languages. You can therefore enjoy higher search engine results page rankings.

One the other side of the coin, perhaps your firm is based out of Spain, Italy or France. In this case, it pays to appreciate whether or not content written in English is correct. Let’s also remember that there may be times when you are required to speak with customers from English-speaking portions of the world. An excellent option would be to leverage the talents of a professional online English tutor. He or she can correct any mistakes that may be present and perhaps more importantly, you can learn about industry-specific words that are applicable within the fashion sector.

Choose the Right Keywords

Keywords are one of the core tenets of search engine optimisation (SEO) and they are crucial if you hope to attract attention. Not only should these words be related to fashion in general, but they must resonate with a specific product. Here are some examples of keywords and phrases that can be used when describing a line of summer dresses:

  • Summer
  • Dresses
  • Cotton summer dresses
  • Breathable fabric
  • Summer dresses for women

Of course, useful tools such as Google Analytics will allow you to appreciate which words are the most popular in relation to a specific garment or accessory. As this is a free utility, be sure to make the most out of what it has to offer.

Invest in Quality Website Design

As many experts note, website design will have a profound impact upon how fashion products are perceived. This is why the layout of your pages is extremely important.

Clear navigation menus, comprehensive product descriptions, high-quality images, and a mobile-friendly architecture should all be present.

Furthermore, unique ways to present fashion accessories such as clickable images and the use of augmented reality will both serve to further enhance the overall end-user experience. Those who choose to interact with the elements found throughout your website are much more likely to become paying customers.

The online fashion sector continues to grow at a frenetic pace. This is why understanding what steps need to be taken to enjoy a substantial presence is essential. With a bit of time and effort, you could very well find yourself strutting down the (digital) red carpet.

Read more fashion articles at ClichéMag.com
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Now You Can Buy Sotheby’s Diamond With Bitcoin at Hong Kong Auction

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In October 2010, a single Bitcoin cost just 10 cents. At the time of writing, the value sits at just over $30,000. Talk about return on investment. With major companies like Tesla and MicoStrategy now holding significant portfolios in digital assets, it’s clear that Bitcoin is worth taking seriously.

Companies are taking note, increasingly accepting Bitcoin as a payment method. From gaming and online casinos, to retailers, food and beverage, and now Sotheby’s – more and more names have been joining the crypto movement.

Bitcoin

Sotheby’s has announced they will be accepting Bitcoin (and Ethereum) for an incredibly rare 101.38-carat diamond. It’s expected to go for over $15 million, and the auction is taking place on July 9 in Hong Kong.

The auction clearly has symbolic appeal, with Sotheby’s accepting humanity’s first digital currency in exchange for a diamond, one of the oldest representations of value. It’s not just for show, however. With Bitcoin’s value experiencing exponential growth since its launch, it may end up being Sotheby’s best financial move yet.

What Else Can You Do With Bitcoin?

When Bitcoin launched in 2009, its value was negligible. Now, it’s a legitimate store of value, and it is widely accepted as a payment method:

Retailers: Overstock 

Overstock is big on crypto, accepting a wide range of digital currencies for their products. Not only that, the company is heavily invested in Bitcoin, showing their belief that the cryptocurrency is here to stay.

The next retailer to accept Bitcoin? Don’t be surprised if Amazon experiences some FOMO and decides to enable crypto as a form of payment. If you are super keen to spend your Bitcoin at Amazon, there are ways to buy gift cards to spend at the retailer. For example, companies like Bitrefill do this.

Food and Drink: Starbucks and Subway

Yes, you can now buy your daily cup of Joe using Bitcoin. You have to use a payment app called SPEDN, but it’s totally doable. The app also accepts other cryptos, including Litecoin, Ethereum, and Gemini Dollar.

Subway was one of the first fast-food chains to accept cryptocurrency; the first foot-long bought using Bitcoin was in 2013! There’s one issue though, as not all franchises accept it as payment. It depends on the individual location, making it a little tricker.

Another company that has dabbled in cryptocurrency is Burger King, with outlets in Venezuela accepting Bitcoin since 2019. This shows perhaps one of the most powerful ways that cryptocurrencies can be used; Venezuela isn’t exactly a stable country, and using Bitcoin instead of the local Bolivar is perhaps a safer way for citizens to protect their assets.

Tech: Namecheap and Microsoft

One of the leading domain name companies accept Bitcoin as a way to fund your account, allowing you to convert the currency into its dollar equivalent. You can then use your balance to buy domain names.

Microsoft almost deserves its own headline, being one of the largest tech companies around. Microsoft was one of the early adopters, accepting cryptocurrencies for payment on the XBox network. However, it’s still somewhat limited, with not all Microsoft products offering Bitcoin as a payment method.

Gaming and Casinos

best casinos in Ireland

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The gaming and online casino industry is usually ahead of the curve when it comes to technology. It’s no surprise that many companies accept Bitcoin as a form of payment. We’ve already mentioned Microsoft with XBox, but it also extends to the iGaming industry.

This is particularly pertinent for users in developing countries like India, South America, or the African continent where it can be a little harder to pay using local currencies; Bitcoin isn’t just an alternative form of payment or a curiosity, but has a legit utility that opens up options for more people. In South Africa, for example, players turn to Bitcoin casinos because of how safe the process is. It may take just a bit longer to make deposits and withdrawals than using traditional methods (it can take up to 10 minutes per transaction), but the safety and potential that come with it are exceptional.

Travel Industry: Flight Centre and Expedia

Flight Centre and Expedia are just two major companies that now accept Bitcoin as a payment method. Expedia is particularly interesting, as it has an established relationship with Coinbase, the most popular crypto exchange at the moment. This is important, as it makes the buying process easier, a hurdle that is sometimes still a little too complex for the average user.

Other companies such as airBaltic, PrivateFly, and JetFinder are also expanding their payment methods to include cryptocurrencies. While these aren’t necessarily household names, they’re nevertheless significant players in the travel industry. Expect other companies, such as AirBnB and Booking.com to join the fold in the coming years.

Will Bitcoin Become Legal Tender?

Various cryptocurrency on table

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It already is. On 9 June, El Salvador announced that Bitcoin would become legal tender. The country’s Congress approved the proposal with a significant majority, with 62/84 voting in favor. This law is significant, as it means businesses must accept Bitcoin as legal tender, alongside the US dollar.

This is a landmark moment for cryptocurrencies, and it is likely that El Salvador will be the first of many countries to make the move. Does Bitcoin have a future as currency, however, or will it become the store of value of choice? That’s a question for another day.

But there’s one thing we can say with certainty: Bitcoin’s chances as a legitimate form of payment and/or store of value look very good indeed. Sotheby’s step to accept it for one of its biggest auctions is just one bit of evidence that Bitcoin has arrived into the mainstream.

Read more lifestyle and business articles at ClichéMag.com
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4 Simple Strategies to Save Money in 2021

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Today we want to share 4 simple strategies to save money in 2021. Since the worldwide Pandemic happens, most people have experienced losing their jobs in a snap, leading to consuming their savings to feed themselves and their families. As the quarantine slowly resides and works are becoming available, many wonder how they’re going to save money to cope with their financial loss.

Here are some not-so-secret simple strategies to save money in 2021.

1.  Track your expenses

strategies to save money in 2021

Photo by Tima Miroshnichenko on Pexels

This may sound old-school since you’ve been hearing this since 10 to 15 years ago, however, this strategy is evergreen. I mean, there’s no better way to save money than to track where your money goes and make the necessary adjustments.

Suppose you’re able to do this every month. In that case, there’s a high chance that you can adjust your financial budget every following month, ensuring that you’ll have an opportunity to save.

You can use digital saving apps or mobile expense trackers that can be downloaded through iOS and Android for better results.

2.  Shop Online

If shopping and doing groceries are your stress relievers, don’t worry, there’s a possible way where you can still save while releasing your stress. You can do that by patronizing online shopping or using digital apps for groceries. Aside from the convenience that it can give, there are tons of discount coupons that you can avail of to at least cut down your expense. For example, if you’re buying gifts for business partners or friends at websites such as Personalization Mall, don’t pay the full price or wait for the sale. You can just use a coupon and save some money!

Just imagine how convenient it will be to just shop in the comfort of your home while maximizing all the promos and discounts of every online shop.

3.  Purchase Bulk items

strategies to save money in 2021

Photo by Tiger Lily on Pexels

Unfortunately, purchasing bulk items has been neglected by many over the course of time. Probably because they think that buying one thing at a time will save them money.

Apparently, this is an effective strategy since many items offer vast amounts of discount when purchased in bulk. You may need to invest a sudden huge amount, however, it will save you a lot in the long run.

Another way to maximize this strategy is by buying directly from warehouses and direct suppliers. If you happen to look for one, there’s a huge possibility that you can have an almost 50% discount. Of course, that still depends on the store and the season.

4.  Ditch Unused Subscriptions

This might frustrate you, but to save big time, you might consider ditching subscriptions that don’t actually provide the correct value as to what you’re paying for.

Instead, look for alternative ways to have the exact quality offers that don’t charge you more or possibly don’t charge at all.

Whether in entertainment, gym, mobile plans, cable TV, or any other subscriptions, make sure that you always get what you’re paying for, otherwise consider cutting it out of your budget.

Apply What suits you!

Those four money-saving strategies are just the tip of the iceberg since there are far more saving tips that you can apply this 2021. But regardless of what methods you’re going to use, make sure that you start immediately and consistently to succeed.

Read more lifestyle and business articles at ClichéMag.com
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Exciting Ideas To Drive Your Business Forward In 2021

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Today we want to share some exciting ideas to drive your business forward in 2021. It has been a difficult 12 months for businesses, hasn’t it? While a small number of companies have flourished because of the worldwide pandemic, there are many that have felt the negative impact that the pandemic has had. With that being said, we are going to take a look at two ideas for driving your business forward in 2021.

Use Instagram to market your business

There is only one place to begin when it comes to moving your business forward in 2021, and this is with marketing. Marketing is a must if you are to connect with customers and boost your engagement levels. 

There are many different ways to reach people today, yet social media has to be one of the best solutions. Instagram is a great place for businesses because it is a thriving social media platform and you can connect with people visually, which is often much more powerful.

There are also plenty of great guides online that will enable you to make the most of Instagram, revealing everything from how to add music to Instagram story to how to repost posts from other accounts. Instagram live also presents plenty of opportunities for you to market your company to full effect.

One type of marketing that has become very popular on social media is influencer marketing. With this, someone else will do a post that markets your products. You will need someone who has a good reach on Instagram. You need to make sure they align with your brand and that their followers are the same demographic as your target audience.

Consider investing in quality control services

ideas to drive your business forward in 2021

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There is no denying that quality is a critical factor when it comes to any service or product. With the high level of competition in the market today, quality has become a key market differentiator for virtually every product and service. If you are going to meet or exceed the expectations of your customers, you need to find a company offering quality control. This forms the basis of an efficient company that operates to a high level of productivity and reduces waste as much as possible.

All service providers and manufacturers are continually looking for different ways to enhance the quality of their service or product. In order for the quality of their offering to be maintained or enhanced, there are two techniques that are utilized by manufacturers. These two techniques are quality assurance and quality control. These two practices make certain that the end service or product meets the quality standards and requirements that are designed for the service or product in question.

There are a lot of different methods that organizations utilize in order to achieve and maintain the quality level that is needed. Total Quality Management (TQM) concepts are followed and believed in by some organizations. There are then other businesses and organizations that believe in external and internal standards. The standards typically define the procedures and processes that are needed for organizational activities to ensure quality is maintained in every element of organizational functioning. 

There are a lot of different standards that are in place when it comes to quality. One of the most prominent bodies is the ISO (International Standards Organization). Because of this, a lot of companies offering quality control will make sure they adhere to the ISO quality requirements. Nevertheless, there are a number of other standards that are specific to certain industries as well.

Every business that is dedicated to quality control needs to make sure that they have a quality manual in place. A quality manual will outline the quality objectives and focus of the business. It gives guidance to all of the different departments within the organization.

ideas to drive your business forward in 2021

geralt / Pixabay

 

When you are looking for a company to assist you with quality control, you need to take the time and effort to research your options so that you can find the best one for you. You need to make sure you opt for a business that has a lot of experience in the industry. You also need to find out what standards they adhere to and the different methods that they use in order to determine quality control. Take the time to read reviews that have been left by people that have already used their services as well. This can really help.

When you take everything that has been discussed into account, it is not difficult to see why quality control is pivotal for all companies today. However, this is something that should certainly be left in the hands of the professionals to ensure the best results. 

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Top 3 Industries on the Rise in 2021

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Today we want so share with you the top 3 industries on the rise in 2021. 2020 saw a huge change in the way many of us had to live our lives, which had corresponding effects on most industries and the economy. Not all of this is down to the coronavirus outbreak however, so we’ve chosen three household industries that are sure to continue their growth into 2021 and beyond.

CBD

White ceramic bowl on brown wooden table

Photo by Binoid CBD on Pexels

CBD has gone from strength to strength in recent years, and has seemingly captured the attention of a great many people. Indeed, around 6 million people in the UK alone have used CBD at some point, which is about 11% of the total population. CBD, which stands for cannabidiol, is a natural compound found in hemp, and is used for its supposed ability to help with a variety of ailments.

Why is CBD so popular?

The reasons people take CBD are at once simple and varied. However, the main selling point seems to be that it is a totally natural compound that can help with difficult to treat conditions such as chronic pain and even poor mental health. There are many specific problems CBD can be used for, but it’s thought that it can even help in improving sleep.

One of the main points to keep in mind is that CBD will not get you high, meaning it is considered to be a safer way to access the medical benefits of cannabis. When people think of cannabis and it’s cousin hemp, they can often understandably associate the plant with smoking the cannabis plant, which gets you high. This high effect is caused by psychotropic compound THC, which is not in any legal CBD products you can buy in stores.

What’s in the future for CBD?

Currently, CBD is facing further regulation from the FSA (Food Standards Agency). At the moment, CBD items that are ingested, such as CBD oils, are retailed as ‘novel food products’ rather than medications. As such, they are subject to compliance set by the FSA. This additional regulation may sound negative, but it will more likely have a positive impact on the industry; ensuring that products are higher quality and safer.

One reputable CBD brand submitted its application months early, showing just how key this new regulation is. Commercial Director of Vitality CBD, Phillip Glyn commented: “It is important for our trade customers and consumers alike, to know that Vitality CBD, together with our raw ingredient provider, are one of the first in the UK CBD industry to submit a Novel Food dossier, and are therefore leading the way in future compliance and regulation.”

Vegan and plant based products

top 3 industries on the rise in 2021

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Another product that is seeing a huge increase in interest are vegan and plant based food products. These items are benefitting from the startling uptake in veganism and vegetarianism in the UK. For example, the number of vegans in the UK quadrupled between 2014 and 2019. On a broader scope, studies are reporting that around 7.2 million adults in the UK now follow a meat free diet.

Why are plant based diets becoming so popular?

There are a multitude of possible reasons for an individual to take up plant-based diets; it could be generational or because of a greater concern about climate change for example. There is also a steadily growing concern about how much red meat we consume, which is driving interest in pescaterian, vegetarian and vegan diets. A combination of these factors and more are likely to be driving the growth of this once marginalised sector of the food industry.

What’s in the future for vegan food products?

According to reports in the U.S, the plant-based food industry boomed, increasing by a huge 29% from 2017 to 2019. Based on these same reports, the bulk of this is plant-based milk products, such as oat, almond and soy milk for example. These milk alternatives made up 40% of plant-based food sales. The growth showed no sign of stopping during 2020 either, with plant based meats, cheese and yoghurt all showing massive increases compared to their animal-based counterparts.

Web Schooling and Learning

top 3 industries on the rise in 2021

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The year 2020 and its lockdowns prompted an urgent rethink on how to continue education without being in a school or classroom. While online education has always been in existence before the emergence of COVID-19, it was aimed at more specific requirements such as foreign students.

With the prospect of ongoing/intermittent lockdowns likely to be in the future for all of us, many are starting to take greater interest in online education at all levels, from primary school to post-graduate diplomas.

Why is web learning proving so popular?

It would be foolish to not attribute a good portion of the interest to the coronavirus pandemic. With 1.2 billion children not able to attend school globally, the need for online learning resources are arguably the only way to ensure structured and consistent education.

However, the industry is over two decades old at this point, so has not recently sprung up in response to a global health crisis. E-learning was popular beforehand: the social restrictions that have been imposed have acted somewhat like a catalyst of interest. Also, it is more than just children and students benefiting from online learning platforms. Duolingo, the online language learning tool, reported that its traffic was at an all time high in 2020, owing to a huge amount of interest in adults looking to put their spare time to good use and learn a new skill.

What’s in the future for online learning and schooling?

Certainly, the recent explosive growth of this industry owes a lot to the COVID-19 pandemic. The online education industry is expected to rise in value by around 9.23% annually between 2020 and 2025, resulting in a market value of $319bn. This growth is not simply being driven by virus fears either, in fact, the online education industry has grown by a massive 900% since the year 2000.

How these industries could affect you

We’ve chosen to examine these industries due to the fact they are all likely to affect us in the future. Even if it’s just in conversation, the topics of CBD, vegan food and online learning are all likely to feature in our lives. The growth of these aforementioned industries are likely to have knock on effects, especially in retail, so it’s interesting to see them flourish like they are.

There are of course many other emerging industries, such as machine learning that are likely to have massive impacts on the economy as a whole. However, for now, the industries we have examined are likely to be a major conversation point or of interest to a broader audience, so it’s important to be mindful of their future expansion.

About the author

Roman Hadley is a content contributor based in the West Midlands of the UK. He has worked in various industries, including the automotive and well-being sectors.

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Looking Professional While Working from Home

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Today we want to talk to you about looking professional while working from home. 2020 brought many changes that few of us really anticipated. At the start of the year, many of us had planned out the twelve months ahead as we usually would, completely unaware that by March, the whole world would be gripped in a global pandemic.

Many of us have had to radically alter our day to day lives in an attempt to slow the spread of the virus and keep both ourselves and others safe A major change that many of us are still settling into? Working from home. Now, working from home can have its benefits. Not only does it keep ourselves and others safe, but it cuts out the expensive and draining commute, means we can work comfortably in our own spaces and we have more resources and time available to make delicious and healthy lunches on our break. But one thing some of us have found ourselves struggling with is maintaining a professional presence. Here’s some advice that can help you with this!

Looking Professional While Working from Home

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Avoid Going Full Casual

Sure, you might not want to wear full, formal office wear when working from home. But you should avoid going all out casual too. Signing into a video meeting wearing a tracksuit probably isn’t going to give the most professional presentation of yourself to those you work with. Instead, go smart casual. Something that is comfortable, but that doesn’t look all too sloppy. If you have an important meeting, you should still make the effort with a suit or nice dress like you usually would. You may even want to accessorise in ways people can see from the video call – you could Shop Patek Philippe watches. This will give you better chances of career progression, as you are clearly taking your job seriously.

Stay Groomed

You should also make an effort to stay groomed. This means avoiding rolling out of bed straight onto your laptop and still making the effort that you would if you were going straight into a real office. Shower. Do your hair. You may even want to do your makeup if that’s what you’d usually do. Treat your job just as seriously while working from home.

Looking Professional While Working from Home

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Create a Dedicated Workspace

Creating a dedicated workspace is important for your comfort and productivity anyway, as well as helping you to create a more healthy work life / home life divide. But it also helps to make you look more professional when you sign into video meetings. Working from the sofa or bed doesn’t give across the air of professionalism and productivity that calling in from a desk will. So, if possible, try to create a dedicated workspace where you can comfortably sit and concentrate on your work.

Sure, remaining professional while working from a place you associate with comfort and relaxation can be difficult. But it is possible and is something that we should definitely get used to! Hopefully, some of the above information and direction will give you guidance and really help you to secure that professional image!

 

Read more lifestyle and business articles at ClichéMag.com
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Black-Owned Beauty & Wellness Brands To Support During Black History Month

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Now more than ever, it’s important to lift up the Black community. What better way to do this than to honor and celebrate black-owned businesses this Black History Month. Below are some Black-owned beauty and wellness brands to support this February—and every other month of the year.

black-owned businessesBody Complete Rx

Body Complete Rx (BCRX) is a wellness and lifestyle brand with a holistic approach to healthy living that offers a complete range of plant-based, vegan nutritional supplements, products and apparel designed to help customers discover what it feels like to achieve their best self. The Black, female-owned company was founded by Samia Gore in 2017 after the busy mom of four found it difficult to maintain her weight and self-care journey. Gore’s venture has proven to be successful; in just three years, the self-funded brand created by women for women has garnered thousands of healthier and happier customers, including celebrities LeToya Luckett and Kenya Moore. Products range from all-natural, vegan protein powders and multivitamins, to calming relaxation capsules and energy drops. 

black-owned businessesThe Honey Pot Company

The Honey Pot Company is  the first full plant-derived, all-natural feminine care system in the market founded by black female entrepreneur, Beatrice Dixon. Founded on the belief that all products should be free of chemicals, parabens, carcinogens and sulfates, The Honey Pot Company offers an extensive range of organic and natural feminine care products for humans with vaginas. The Honey Pot Company’s mission is to educate, support, and provide people around the world with the tools and resources that promote menstrual health and wellness. The Honey Pot Company’s products can be found across the nation in select stores at national retailers including Target, Walmart, Walgreens, CVS, Whole Foods, Bed Bath and Beyond, Urban Outfitters, and Wegmans locations, as well as online at www.thehoneypot.co and select retailers. Products range from natural menstrual products such as tampons, pads and cups, to panty sprays, vulva creams and much more. The brand also has a Mommy-To-Be collection consisting of wipes, a hygiene wash, postpartum herbal pads, among others.

Alaffia

Alaffia was born from a deep sense of responsibility and genuine love for humankind. Officially founded by Olowo-n’djo Tchala in 2003, Alaffia is a green, clean and fair-trade beauty company that is redefining the natural products industry through its values of beauty, equality and empowerment. Women in West Africa handcraft indigenous, fair trade ingredients, such as unrefined shea butter and African black soap. These products are then crafted using traditional African recipes and methods at their U.S. headquarters in Olympia, Washington. Proceeds from the sale of their beauty and grooming products are returned to communities in Togo, Africa, to fund community empowerment and gender equality programs, including maternal health care, education, regenerative agriculture and reforestation. Products range from bubble baths, body washes, hand soaps, body lotions, shampoos, conditioners, deodorants, shave creams, and more. 

 

Read more business and beauty articles at ClichéMag.com
Images provided by Body Complete Rx, The Honey Pot Company and Alaffia

Kyle Klaus is not your typical actor

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Kyle Klaus is not your typical actor. He hails from atypical acting roots, from a sector of work entirely unrelated to the screen, that is real estate. His business acumen has lent to becoming a millionaire by the age of 30 and starting a line of successful businesses in the NJ area. This smartly provided the cushion he needed to pursue the acting career he always wanted. Since, he’s premiered in “The Blacklist,” “Billions,” and “Homeland” among others. 

Klaus discusses with Cliche Magazine the intersections of his dichotomous lifestyle. 

Working in real estate was your solution to avoiding the life of the starving artist, but you’ve made quite a name for yourself founding Prestige Properties as well as becoming a millionaire by the age of 30. How do you feel about achieving such success at a young age? What do you attribute this success to?

I attribute my success to an insatiable hunger and drive for greatness. You get to a certain level and you’re still not happy with it. That is because it’s not about a destination, it’s more about growth. You are either growing or you aren’t.  You are either improving or not.  I’ve also always known that real estate was a means to an end  – meaning that if I could keep working really hard and saving up, and making the right investments that it would set me up early on at a young age for later in life.  Then when the acting projects and opportunities came up – I would be able to take those and not worry about what was next, or if it was going to be a hit, or if it was going to make my career take off.  I would always be able to have something else there, and wouldn’t be worried about my acting career, especially since there are so many variables to whether you get a job or don’t, or you have a successful career and are famous or not.

What are some similarities and intersections you’ve found in acting and entrepreneurship? Are there things you’ve learned working in real estate and founding your own business that you apply to acting?

Yes, definitely.  Probably the most apparent is that you are your own CEO.  I know people say that about acting all the time, but I don’t know if everyone really gets it. In acting, you have to make sure you understand your audience, what they want from you, and try to give them some of that.  Also that your “craft” is on point.  That is just like your skills or quality in business.  Also – there are many other things like dealing with people, organization, scheduling, and also hiring/ outsourcing things that will free you up for better uses of your time.

What are surprises about the acting industry that you hadn’t realized before entering as an actor?

I think the biggest thing is that you really don’t need too much to get started and be successful.  You really just need your talent, a headshot that represents you well, and opportunities.  That’s it.  People get so caught up especially in the beginning that you need some amazing reel, marketing materials, all sorts of classes, etc.  There are businesses that prey on the neediness of actors.

You’ve managed to find the best of both worlds in both finance and art, two dichotomous fields. Do you have any advice for those out there who are struggling with choosing between a realistic aspiration versus a creative passion?

This is just my opinion and I may be wrong about this – but I don’t think you have to choose.  I think too many people allow others to affect their thoughts and their actions. I think it’s all just BS. It’s my hope that people can start saying “F.U.” to a stereotype.  I can be an artist and I can be an intellectual.  I can be creative and I can be a finance wiz.  I can be a computer engineer and I can be a painter.  Yes, they might be different sides of the brain you use, but why not work them both.  I think it makes you more well rounded and I also think that you should strive to do something you don’t think ANYONE else has done just because it’s not the TYPICAL way to do things – from what you think or have been told.

You mention to Authority Magazine that you worry about the socioeconomic effects of wealth disparity on vital financial literacy and knowledge. How do you think that we can work towards solving this issue? Do you have any specific plans?

I really don’t yet.  I know that I grew up not learning ANY of that stuff, and just through my own reading and learning have learned more real-world things that many of my friends that went to school for finance or economics or business have.  With all the resources we have handy these days, I actually believe that people can learn and become experts in anything they put their minds on.  Take for instance YouTube.  Years ago we didn’t have this thing that we could just type into a search bar and find tips on ANYTHING you wanted.  I know a lot of guys on there, including myself, teaching real deal type life financial lessons and I just hope that people that need it, find it.  I mean – I just found a video last summer on “how to clean my gas grill” because I didn’t know and I figured I would just “youtube it” – sure enough, I found a perfect video with visuals.  It’s out there and basically, anyone with internet access can watch it.

Are there any future endeavors – anything at all – that you hope to accomplish post-Corona?

Well, I really hope Corona goes away really soon for all the reasons possible, especially for acting. I miss so much being on set.  I really have a lot of things I want to accomplish there and it hasn’t been easy and productions haven’t been going on as much because of corona.

Lastly, to paint a more humanizing portrait of you, I would love it if you could speed run through a couple of “favorites” so that readers get a better sense of who you are.

  • Favorite book: The Subtle Art of Not Giving a Fuck
  • Favorite piece of advice: Don’t talk about it, be about it.
  • Go-to Musical Artist/Album: Empire of the Sun
  • Favorite food: Porterhouse Steak Medium Rare

Is there anything else that you would like to say to Cliche readers?

You only have one life and there is an UNLIMITED supply of information out there at your fingertips. Whatever it is you want to do, but you may be feeling like you cannot do it – find ways to overcome those obstacles and focus on how to bring your dreams to life.  Once you figure out how to overcome yourself, you can do mostly anything.

This article has been lightly edited for clarity

Read more celebrity articles at ClicheMag.com
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Emily O’Brien’s Comeback Snacks Offers Food For Thought

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From being manipulated to smuggle drugs to turning her life around by starting her own business, Emily O’Brien’s story will spark inspiration in just about anyone that comes across it. While still in incarceration, the idea for a business that combines “prison and purpose” struck her. And that’s how Comeback Snacks was born. Emily’s Comeback Snacks expands far beyond just gourmet popcorn, it is more so about second chances and equal opportunities. In this story, Emily takes us through the myriad hurdles she has had to cross in her fight for ex-inmates and their rights. 

To start off, I would love to know a little bit about you. Not just your story, but what you love to do, what you think your purpose in life is… that sort of thing.

I guess I would describe myself as perpetually curious, and always seeking to explore. My favorite destination is uncharted territory. Growing up, I was always at the library. An avid lover of non-fiction, my mom would constantly see me pulling home a wagon full of books on just about every subject: animals, computers, planets, crime (LOL), you name it. This love of learning led me to want to explore the world as soon as possible and, as soon as I turned 18, I was on a flight to Costa Rica to go volunteer for a month. Exploring while helping others really helps build perspective and it also helped me appreciate how fortunate I was to have the opportunity to embark on such journeys.

It also brought me a sense of calm. I was never nervous traveling, and although sometimes I almost gave my mom a heart attack (I may or may not have taken an overnight bus with chickens to Cuzco in Peru), I was more excited than scared. That being said, my purpose is to always be exploring in a meaningful way and to be helping others when I can. Exploring doesn’t have to be international however, it can be within your community, your city, or backyard. Again, it’s all about perspective. There’s always somewhere to go, and there’s always something to learn.

Could you give a glimpse into your backstory?

You mean the one where I went on a trip to the Caribbean with my then-partner and arrived back home at Pearson International Airport with two kilograms of cocaine strapped to my body which landed me a 4-year prison sentence?

Yep, that was an absolute nightmare, but the good thing is, nightmares don’t last forever. They scare us enough to wake up though.

Many, especially myself, look at my upbringing and are shocked that I ended up in that situation. Great family, a good education, good values, what could go wrong? The thing is because I was pretty introverted as a kid (the results of a bowl-cut and bullying), I didn’t really know how to socialize when I got to high school. Combined with pressures to fit in, I discovered alcohol. This became a pretty regular part of my high school weekend routine, which then became a part of my university routine, and eventually my adulthood routine.

But I never drank because I was sad—until I did. We went through a very challenging time as a family in 2013 and I didn’t know how to cope, so I drank and used drugs under the illusion that it was making me stronger. I knew it wasn’t sustainable, and when I met Mark in 2015 through work, I thought he was going to help me get sober. He was so kind and told me that he wanted to help me get through it, without the substances. He was so different than anyone I’d ever met. But unfortunately, his intentions were faker than a $200.00 Rolex.

And then?

He invited me on a trip with him, an all-inclusive vacation to St Lucia. Traveling with others was nothing new to me; after all, I embraced spontaneity and exploring. That was my M.O. His M.O., however, was for me to be his drug mule to help him cover some alleged debts he had incurred. Bait and switch. A week in the sun turned into a week in hell when he told me that I would be bringing drugs back into Canada with him. Oh boy. I did not have the qualifications for that, and after a mind-numbing plane ride home, I was sent into secondary screening and arrested. After being on house arrest for 2.5 years, I was sentenced to 4 years in prison.

However, this turned out to be my route to freedom. Instead of seeing it as the end, I took it as a challenge. This was my new beginning. If I did nothing good with this situation, I would truly lose. And I wasn’t about to lose because I knew I was capable of so much more. I had so much to offer the world and so much life ahead of me. So, I created a new life and a new direction—and it all started with popcorn.

Was there a specific moment when the idea for Comeback Snacks came to you, out of the blue?

I had been in prison for a few months, adjusting to my new “home”, with my new family. I went in with an open mind and took every minute as a learning experience. After hearing the stories of others, I began to realize that we had all gotten there not because we wanted to harm people, but because we all had gotten caught up in less-than-ideal circumstances that forced us to make an illegal decision. I also saw so much kindness and goodness in others, and so much potential all around.

I wanted to create something that could help shed light on this. We were having a Super Bowl viewing party and people had made various dishes. Food brought people together, it brought laughter, and it brought healing. Popcorn was also a popular prison snack, and I liked it because it was reasonably healthy. That’s when I knew I could combine popcorn and prison to create purpose.

 

 

Also, love the name! How did you come to choose it?

Originally, we were called Cons and Kernels, after I did a survey and found that it was the name of choice within the prison. But as we grew, we thought the name was a tad alienating. One of our messages is that we are all human and we all make mistakes, but we are also capable of making a comeback. After being out of prison for a year, that was exactly what we had done. We weren’t just cons—we had made a comeback—so, we changed the name to reflect the positive growth. Plus, it’s way catchier!

How did you use your business to turn your life around?

I used the business to create not just employment for myself but also to help spread a message and help others. Not only do we sell popcorn, but I also do speaking engagements with a variety of different audiences. Once you have positive momentum, you just keep going. It fuels itself. Having a busy schedule isn’t stressful, it’s what keeps me going. There is no turning back, but I think it’s important to look back to see the progress you’ve made.

How has this journey been for you? Could you comment on some of the ups and downs? What are some of the obstacles that you continue to face?

This journey has been full of excitement, frustration, fatigue, but overall, been incredibly fulfilling. I don’t see obstacles as obstacles, I see them as hills, and conquering hills is good. They might leave you out of breath, but they make you more mentally and physically fit.

The biggest hill I’ve had to climb is fighting for my mandate with the correctional system. When I came out, they didn’t want me hiring others that had criminal records. After a year of back-and-forth (and me being reallllly persistent), I was granted the “privilege” of being able to hire those that needed work. It was the best boxing match I’d ever won. Aside from that, there are industry-related obstacles, like figuring out pricing and distribution, product delivery, and much more, but again, I like to learn. I call it my “lived experience MBA.”

How has the reaction to your business been?

Overall, it’s been great! In the beginning, there are always nay-sayers, no matter what business you have, but that was motivating to me. The best way to silence stigma is through proof. And when you can make your mission relatable—like centering it around the fact that we ALL make mistakes and we ALL struggle and we ALL have made poor choices at some point in our lives—it actually brings people together rather than pushes them away. Also, it helps to have a good product to go with your mission. We made sure ours was top-notch, with a variety of unique flavors.

I would love to know how you wish to use your voice to change your community. What is the message you are trying to send with your and Comeback Snacks’ story?

The message we are trying to send is that no one is immune to struggle, and no one is immune to making mistakes. We have all had to ask for forgiveness, and if we want to receive it, we need to be willing to give it as well. Second chances can really save individuals, families, communities, and the world.

Follow Comeback Snacks’s  journey on Instagram, Facebook and Twitter

Read more lifestyle and business articles at ClichéMag.com
Photographs by Girl and A Camera.

21 Things You’ll Need To Make Your New Business Thrive In 2021

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Today we want to share 21 things you’ll need to make your business thrive in 2021.  Following an immensely difficult year in which job security has been at an all-time low due to the pandemic, 2021 is the year to regain control. Starting a small business is the perfect solution.

Whether it’s going to be your main job with immediate results or start out as a side outcome, you need to equip yourself for battle. The following features will help you claim the high ground.

Person holding a camera

Photo by fauxels on Pexels

#1. A Winning Idea

First and foremost, you need a strong idea. Whether it’s selling SaaS technology, starting a decorating service, or becoming a retailer doesn’t matter. If the product isn’t up to scratch, any success in other areas will be futile.

There’s no greater excitement than having that Eureka moment. However, you must take time to analyze and scrutinize the idea. Because your prospective customers certainly will before making a purchase.

#2. Some Capital

Officially launching a business is now easier and more affordable than ever before. Nonetheless, you cannot expect to launch a business without at least a small level of financial backing.

The harsh reality is that standard business bank loans are harder to gain than ever before. However, you could look at funding through personal bank loans. Other options include your savings or crowdfunding ventures.

#3. A Great Workspace

Given the impacts of the pandemic and social distancing, it’s likely that you’ll start the venture from home. Therefore, creating a productive workspace is vital. Even if you plan to offer a local service, like plumbing or hairdressing. 

A winning workspace with tools such as GPU Dedicated Server and Azure Windows 10 Virtual Desktop will help you stay productive. Moreover, it will establish a clear boundary between your home life and work life. This is essential for your mindset in both aspects of your life.

#4. Clear Goals

When setting out on your business journey, it’s important to remember that objectives can evolve over time. Nevertheless, you’ll never find the right path if you do not set your sights on the destination.

It’s great to have long-term goals, but you must also establish milestones along the way. This will enable you to create a clear sense of direction. Moreover, each success will boost the momentum and confidence to achieve more.

#5. A Winning Team

Once your goals have been set, you’ll quickly realize that you cannot physically do it alone. Many hands make light work, especially as we all have different strengths and weaknesses. Your team will be vital.

The DNA of your workforce will be determined by the type of business you have. If it’s an online venture, remote freelancers will play a big role. If it’s a local service, recruiting local staff will be key. Either way, a strong team is your biggest asset.

Fashion man love people

Photo by olia danilevich on Pexels

#6. Communication Tech

Assembling a strong team is one thing, but staff management is an equally crucial factor. When split across several locations, or hiring employees that work in the field, communication is vital.

Team messaging Apps and real-time project management tools are readily available. Likewise, video conferencing tools can reduce the need for expensive travel. It’s also the best way to maintain social distancing.

#7. Transaction Tech

There is nothing worse than losing a sale due to inferior payment facilities or leaving a poor impression at the point of sale. Therefore, ensuring that your software can take multiple payment types is vital.

Meanwhile, choosing the right systems to generate invoices will allow you to maintain a professional vibe. It’ll also save time and reduce the threat of bad debt from B2B and B2C clients that ‘forget’ to pay,

#8. Credit Checking Partner

An increasing number of businesses allow customers to make monthly repayments. As mentioned above, though, this does pose a threat. Unless you have the right credit checking agent.

A system that thoroughly analyzes a candidate’s credit score will result in a few lost sales. However, this will be compensated for by the fact it prevents sales to customers that will default on payments.  

#9. Online Presence

Even if you plan to run a local service, online marketing is vital. Over 76% of consumers research products online before making a transaction. Therefore, you need to ensure that your firm can be seen.

SEO should be at the top of the agenda while content marketing, PPC, and other key features must be added too. Traffic alone won’t guarantee success, but you cannot gain sales without it.

Photo by cottonbro on Pexels

#10. Influencers

The consumer journey comprises several stages. They are; Awareness, Interest, Desire, and Action. Adverts and regular interactions will push users along that path, but there are other options.

Social media influencers, affiliates, and brand ambassadors are all good options. Their seemingly impartial recommendations will alter consumer mindsets. In turn, they will gain the intent to buy.

#11. Financial Control

While there are many possible ways to define the term success, financial elements are constant for all. If your bottom line isn’t in good health, any other triumphs will become obsolete.

Building revenue is a long-term challenge that you cannot always control as much as you’d like. Luckily, the expenses can be reduced by cutting out the waste. Accountants are very useful. Meanwhile, a full audit of your spending can identify problems.

#12. Solid Protection

Financial efficiency helps protect the future of your business, but it’s not the only key feature. You’ve read the stats about cyber threats, which is why data protection and IT management is vital.

Further steps that you may wish to utilize include adding CCTV and alarms to your buildings or using security teams. Intellectual property is vital too. As well as copyrights, try to use non-disclosure agreements.

#13. A Clear Target Market

One of the big questions you’ll ask when starting the company is “how can I reach the largest audience?”. In truth, one of the best ways is to focus on a defined niche or target audience.

It’s better to get high conversion rates with a small group than none from a big audience. When your products, services, and branding are focused on their pain points, the rewards will follow.

#14. An Understanding Of Their Habits

As well as defining your audience, you need to know how they consume media and buy products. It could be as simple as knowing which social media platforms are used by different age groups.

Knowing how they interact with brands and products will allow you to build a sales funnel geared towards optimal success. Google Analytics and a range of insight tools will subsequently help predict the behaviors of new clients too.

#15. Great Customer Care

Photo by energepic.com on Pexels

Consumers are increasingly focused on UX. They want to work with reliable brands that actually care and build long-term relations. The customer care game is an integral aspect of the challenge facing modern startups.

If you are in a position to add Live Chat to your site, that’s great. Meanwhile, the benefits of VoIP can transform the customer services of SMEs. For microbusinesses, a virtual assistant is the answer.

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#16. A Knowledge Of The Competition

Market research should not be limited to your audience habits. If you wish to make your mark in the industry, you must familiarize yourself with what is on the market. Analyze the competition.

It’s not a case of wanting to steal ideas. Instead, the insight will allow you to find out how your brand can position itself as the best choice for clients. You have to do something new, cheaper, or better. 

#17. Good Partnering Companies

Your business won’t rely solely on its in-house team. You will quickly see that it doesn’t have to be your company versus the world. In fact, the companies that you work alongside can be your best assets.

For starters, you may look to a range of outsourced services like couriers and packaging teams. Meanwhile, teaming up with other SMEs may allow you to share facilities or build a joint audience. Mutually beneficial links are crucial.

#18. A Professional Appearance

There’s no escaping the fact that potential clients will form instant judgements on the business. Aside from the branding and products, they will inevitably make judgements based on your appearance. Harsh, but true.

That doesn’t mean you have to suddenly look like a supermodel or athlete. Nonetheless, a good fashion sense and beauty/grooming rituals will pay dividends. Good organization, such as always having a pen, can help too.

#19. Contingencies

If the pandemic has shown us anything, it’s that things don’t always go to plan. Therefore, knowing how you will respond to various situations is vital. It could be as simple as using a temp agency to fill in for absent employees. 

Alternatively, you may want to consider backup workspaces, meeting spots with clients, and tech setups. Even a backup internet source could pay dividends as you look to maintain productivity. Otherwise, minor issues could spell disaster.

#20. Passion

A lot of new business owners try to find a sector that they think they can exploit without any real knowledge. While it’s true that some industries offer higher ceilings than others, you’ll never reach them without passion.

Consumers can see straight through your intent, which will prevent you from gaining their custom. Besides, starting a business will involve a lot of testing moments. When you love the work, it becomes a far smaller issue.

#21. Confidence

Finally, the only way you’ll achieve your goals is with self-belief. You can do it! We hope you loved our list of helpful tips and ideas that will undoubtedly make your new business thrive in 2021.

Read more lifestyle and business articles at ClichéMag.com
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