Tag Archives Gucci

Why the Unexpected Gucci and The North Face Collaboration Works

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Today we’d like to explain why the unexpected Gucci and The North Face collaboration works. Gucci is a brand known for its out-there ideas and history of bold colors and patterns, as well as their ability to turn the mundane into something exciting. It’s fun, it’s experimental, and with platform shoes and oversized sunglasses, it’s anything but sensible. The North Face, on the other hand, is most-likely the total opposite of Gucci. They create practical clothing for outdoor adventure. Its clothes and apparel are cozy, dry, and comfortable.

Yet, to the surprise of fashionistas and fanatics of the outdoors alike, the two companies have come together to create a fashionable outdoor collection. So, is there any chance that these two powerhouses could ever work together successfully? Of course, they can! 

Here are just a few examples of how their collaboration works.

Outdoor Fashion Can Be Fun and… Fashionable!

Let’s break a stereotype here. There seems to be an idea that hiking and fashion don’t mix. With clunky brown boots and rustling waterproofs, we can understand where this idea comes from. However, today, this simply isn’t true. As the internet will prove, nature can be amazing, and exploring it is great for our well-being and mental health. So, if exploring the wonders of nature can make us feel good, why not look good too?

By making the most of the fashion opportunities modern outdoor brands offer, it’s decidedly easy for adventurers to feel good both on the inside and outside. Of course, for the collaboration, Gucci has toned down their classic experimental style. But the practical puffer jackets and warm winter hats are the perfect combination of stylish and sensible.

It’s Great For A Photo Op

However good the outdoor life is for the soul, as we mentioned, traditional hiking clothes can be a little bit unfashionable. Sometimes you just don’t want to share photos of yourself when you’re not looking your best in your mom’s old green hiking jacket. Yet, wearing fashionable clothing that possesses the practicality of a The North Face collection and the classical bold style of Gucci, will make you want to share your experimental outdoorsy looks right there and then. Even if you’re at the top of a mountain.

Along with the admiration (and jealousy) of followers, wearers of the Gucci/The North Face collaboration can give you a boost in confidence too, along with maintaining durability and practicality on your adventures. With vibrant wool and nylon hats for all weathers, and even backpacks that brandish Gucci’s signature patterns and prints.

It’s an Original Collection

Just like any cool fashion brand with a unique style that is eclectic and inclusive, Gucci has managed to stick to its principles and the partnership is still full of character. It’s simply more outdoorsy. Especially as it also covers sleeping bags, shoes, and tents. As for the actual clothes, the collection has produced a selection of dresses, skirts, coats, and jumpsuits. All in outdoor-themed patterns, such as flowers and greenery – with that added splash of Gucci color.

It may seem like an odd choice for hiking gear, but who says you can’t walk up a mountain in a dress? All this collection is doing is smashing down stereotypes and helping the world look at both fashion and the way we experience nature differently.

The partnership between Gucci and The North Face may have been an unexpected one, but it really does work. What’s more, it proves that practicality and style aren’t mutually exclusive. Perhaps the best part about the collection is that it allows people to be themselves, no matter if they are into high fashion, nature, or both.

Read more fashion articles at ClichéMag.com
Images provided by Creative Commons, Flickr, Unsplash, Pexels & Pixabay

Not Just Harry Styles

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Harry Styles quite literally broke the Internet, garnering over 9 million likes on Instagram, of his first Vogue cover. Donning a Gucci gown, Styles stands as the first-ever solo male to do so. His gender-defying appearance has brought both adoration and contention to the table. Many have applauded him for taking steps to overtly represent gender-neutrality in fashion but conservative critics reject his stepping out of the rigid lines between male and female. His work, however, as masks the decades of gender-defying that other artists and designers have done to pave the way for him to act heretofore – it’s not just Harry Styles.

Unisex fashion in the modern day can largely be attributed to the year 1968, a time where both the feminist ideals of the Women’s Movement and the global Space Race contributed to a ‘Space Age’ in fashion. In her book Sex and Unison: Fashion, Feminism, and the Sexual Revolution, University of Maryland professor Jo Paoletti references Paris runways on which designers like Pierre Cardin and Andre Courreges delved into the idea of exploration in simple silhouettes and synthetic fabrics, helping to muddy the burgeoning gender of clothes. Cardin’s “Cosmocorps” collection particularly highlighted unisexism offering zipped sweaters and belted jumpsuits that could be worn by both men and women.  

Unisex clothing only persisted temporarily, however, ironically acting as agents of promoting gendered clothing rather than ambiguity. Paoletti writes “part of the appeal of adult unisex fashion was the sexy contrast between the wearer and the clothes, which actually called attention to the male or female body.” Gendered fashion then naturally became characterized by their target audiences, there only two “boy or girl” definitions for clothes.  

Image provided by AnOther Magazine, shot by David Sims

Since the 1990s, this trend has hiccuped to famous fashion brands that have established non-binary fashion as a progressive movement. Moreso, it became attached to celebrity media helping to set a playing field for others. Think Kurt Cobain in a traditional baby doll dress slap on the cover of “The Face” or gender-defying performances given by Prince. Either way, genderfluid fashion was now unsheathed from the world of high-end runway fashion and exposed to the general public via these popular faces. It makes sense as to why TeenVogue had to write and title an entire article deattributing the movement to these pop stars. 

At present, there is a new creative collective that has taken the reins on genderfluid fashion. Though Harry Styles is at the forefront, sporting many iconic looks like Marc Jacobs at the Brit Awards and his Met Gala work by Gucci genius Alessandro Michele, there have been others that paved the road that Styles now leads on. Jaden Smith has appeared as an advocate of androgynous dressing since starring in Louis Vuitton’s SS16 womenswear campaign. He has also started his own gender-neutral clothing line MSFTSrep. But Styles’ work should not be consequently discredited as it takes multiple kegs to make a cultural change occur.  

And we can look forward to where that came from.

 

Read more fashion articles at ClichéMag.com

Images provided by Flickr, Unsplash, Pexels & Pixabay

Street Values: Luxury’s Appropriation of Streetwear

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Streetwear has definitely taken over—there is no question about it. Balenciaga, 

Gucci, Louis Vuitton and other traditional luxury houses have all been swept into the current of it, but how okay should we all be about that? Streetwear is a notoriously affordable, local style based in hip-hop and skate culture and has been looked down upon by luxury fashion for decades until now. The ‘low’ style of streetwear has officially trickled-up to the point where houses like Balenciaga are selling hoodies and t-shirts for upwards of $1000. How much of this is appropriation of urban life and a quick grab at millennial/GenZ wallets?

 

The issue for me starts with Dapper Dan. Daniel “Dapper Dan” Day was a notorious designer in the 80s and 90s, dressing rappers, gangsters, and athletic gods. He had his own boutique on 125th Street in Harlem where he produced clothes barring logos of Fendi, Gucci, Louis Vuitton and more on jackets and hoodies and t-shirts. Day did all of this during the height of the War on Drugs, back when a black man wouldn’t even be let inside a 5th avenue store; he created a 

place for luxury streetwear that welcomed all. But it was short lived as the boutique became plagued with lawsuits from Fendi over copyright infringement. Eventually, luxury houses chased the fashion outlaw out of business in 1992.

Then in May of last year, Gucci showed a fur paneled bomber jacket featuring the double G logo (right) that looked painstakingly similar to one of Dapper Dan’s creations (left). The luxury house cited it as an ‘homage’ rather than appropriation but doesn’t it seem unfair that when Gucci steals from Day, it’s a compliment and when Day does it, he is put out of business? Kim Jones did a very similar thing by collabing with Supreme because in the beginning of the 2000s, Louis Vuitton sued Supreme over stealing their logo. How come now streetwear is being allowed in luxury houses when only a decade or two ago, they were snubbed?

 

The obvious answer is money. Millennials and GenZers have proven to have deep wallets when it comes to luxury fashion and they are only growing in importance; the Business of Fashion states that by 2025, millennials and GenZers will make up 45% of the luxury market. Brands have a clear incentive to build up brand loyalty as soon as possible and the love of the younger generations and streetwear is intense. And it is definitely working—Balenciaga, currently headed by Demna Gvasalia, the founder of the 

streetwear label Vetements, is the fastest growing brand in the luxury conglomerate Kering and has been since 2017. Luxury streetwear clearly has a market and fashion houses are ready to tap into it.

Ana Andjelic, SVP and Global Strategy Director at Havas LuxHub—a luxury fashion consultancy—may have said it best when she spoke to Complex: “It’s like, ‘I’m [luxury fashion designers] going to take references, mix them and make them my own, but I don’t have any appreciation for the street to really understand that it’s an actual mixture of music, of street artists, of the local, interesting people…’ It’s very fashionable to be street.” So Alessandro Michele takes from Dapper Dan; Kim Jones collabs with Supreme, but they do not fully realize what streetwear was built out of. They cheapen the roots of by-word-of-mouth stores that belonged to a subculture of people who knew what Supreme and Thrasher were beyond a cool logo by printing out $1000 sweatshirts.

 

The rise of streetwear has not been all bad; Gucci collabed with Dapper Dan to open a new appointment-only, hand-crafted store. There has been a rise of bedroom designers producing their own streetwear designs, but alongside the soaring prices of luxury streetwear, luxury houses may be nearing their Icarus moment—if Paris Haute Couture week showed us anything, it’s that streetwear isn’t the only option.

 

Read more Fashion articles at Cliché Magazine
Street Values: Luxury’s Appropriation of Streetwear; Images Credits: @dapperdan , @balenciaga on Instagram ; Pietro D’Aprano from Getty Images; and @vetements on Instagram

High Fashion’s Coup of “Low Fashion”

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Last Spring the internet blew up after Balenciaga released a $2,1245 bag that looked eerily similar to Ikea’s iconic blue bag (99¢). It seemed like everyone had something to say about the luxury brand taking over something so quintessentially lowbrow. However, the blending of low and high fashion has been on the rise over the past few years with companies like Moschino debuting a runway inspired by McDonald’s, Louis Vuitton producing their own version of the classic Chinatown shopping bag, and more. As streetwear rises up from Instagram and reaches the runway, it is getting harder and harder to tell a luxury brand from a streetwear brand.

As digital natives begin to take over more and more of the consumer market, nothing has become so paramount to fashion brands as figuring out what they want. With the growth of social media, it is clear that irony, snark, and a certain graphic-ness is necessary for success—and no style captures those areas as well as streetwear. The traditional, high-gloss, status-defining nature of companies like Louis Vuitton, Dior, and Balenciaga has had to shift into something edgier and newer. Thus, we seem to be entering a new era where the lines between what belongs on the streets and what on the runway blur heavily.

After Balenciaga, Gucci’s Alessandro Michele may have been one of the first to capitalize on the power of streetwear sites like Highsnobiety by partnering with them to create a shoppable lookbook for Gucci’s graffiti-inspired 2017 Cruise collection. So, what once was viewed as a niche site catering to a subculture of fashion has now risen to working alongside the biggest and oldest names in fashion, and this shift has happened over the entire fashion world. Louis Vuitton recently appointed Virgil Abloh, the founder of Off-White™, an Italian streetwear label, to be their new artistic director of their menswear division. The Parisian brand also had one of the most hyped drops of 2017 after collabing with Supreme.

The bringing in of low and high culture not only creates a market that reaches out to the younger generations, but also allows companies like Balenciaga to sell sweatshirts for more than $900 as well as make headlines over $1000 shoes that look like what your dad would wear in the 80’s. However, the trickling up of low-fashion goes even further than inspiration. Saint Laurent faced serious backlash after debuting a $3,490 lipstick dress (right) that looked almost identical to a $23 Forever 21 dress (left). Thus, as they take inspiration from lower, more affordable designers, luxury brands are expecting consumers to pay much higher prices under the gauze of name-brand and higher production standards. While “the higher the price, the higher the quality” is mostly a myth, many customers are still inclined to believe it. These luxury brands take inspiration from working-class, college-age trends, recreate them, and sell them for much more profit.

While this isn’t a new practice—trickle-up fashion lead to Marc Jacobs’ attempt to take over grunge at Perry Ellis—luxury’s incorporation of streetwear has been met with mostly success. And although it is nice to see something exciting and relevant to the younger population walk the runways, one can only wonder how many collabs we can see until we get tired of watching luxury brands try to rise streetwear above where we can reach.

 

Read more Fashion articles at Cliché Magazine
High Fashion’s Coup of “Low Fashion”; Image credits: @balenciaga on Instagram; @hypebae on Instagram; Stylecaster on GettyImages

Dior Cruise, Louis Vuitton Cruise, Kristen Stewart: Heels are Out

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As summer begins to ebb over us, it is time for fashion houses to begin displaying their Cruise Collections. Unlike the twice-yearly seasonal collections these brands produce, Cruise Collections are inter-season displays of ready-to-wear clothing—they

 are what we can expect from these brands in fall as well as what we can wear now in the summer. Gucci stole headlines with an aflame runway and eerie sensations; Alexander Wang brought rock fashion back to the forefront, but two runways stood out perhaps less in what they showed and more in what they didn’t. In both Dior’s and LouisVuitton’s Cruise 2019, not one model wore heels across the runway; instead, they were dressed in sneakers and boots.

 

Under the helm of Maria Grazia Chiuri, Dior has taken a more political, women-empowering stance; at Dior Cruise last summer, the runway sported feminist re-imaginings of Tarot cards; the fashion house has also made T-shirts with feminist slogans as well as referencing the 60s, second-wave feminist movement in their shows. However, this year’s act of empowerment was much subtler. While models first rode in on horses, it was their feet that ended up being the place of importance: none of Dior’s female models donned heels. Instead, they walked confidently through the rain in boots and sneakers—shoes much more fitting for the created conditions. And then, three days later, none of Louis Vuitton’s

 Cruise 2019 models did either.

 

The lack of heels at these two shows is a response to two major movements: luxury streetwear and female empowerment. While the latter sounds more important, it would not have reached the high-end fashion world had streetwear not first infiltrated it. We currently live in a world where a sneaker drop constitutes lines for hours, impassioned fans, and aggressive eBay battering. Sneakers are no 

longer the ugly shoes your father wore to mow the lawn or you plod in at gym class; sneakers now have a place at the luxury fashion table—and not for cheap. As Demna Gvasalia, the creator of Vetements

and now Creative Director for Balenciaga, and Virgil Abloh, founder of Off White and now Artistic Director for Louis Vuitton’s menswear, move from street to high-end fashion, they are bringing urban aspects with them. Traditional fashion houses are now collabing and dropping sneakers in a comparable manner to recent “low-fashion” brands. The rise of streetwear has made kicks more luxury-mainstream and have pushed heels off to the side.

 

However, the real reason heels may be out this summer was displayed to us by Kristen Stewart at this year’s Cannes Film Festival. The actress has had a long history of swapping the classic red-carpet-heeled look for something more comfortable like Converse, but at Cannes, she went even further. This year, Stewart removed her heels and walked barefoot across the red carpet, telling Hollywood Reporter, “There’s definitely a distinct dress code, right?…If you’re not asking guys to wear heels and a dress, you cannot ask me either.” Heel’s while glamorous, are notorious for being

uncomfortable and feminine. Stewart’s rejection of being forced to be uncomfortable for beauty standards is a powerful statement about a woman’s right to choose what happens to her body. Dior and LV’s runways, while subtle, left out those images of feminine expectation. Women no longer have to wear heels—they can be fashionable and glamorous without them.

 

Heels have been an integral part of western fashion for centuries; to say they are going out of fashion or are ‘cancelled’ is foolish. They will always be a part of our style culture. However, Dior and Louis Vuitton’s Cruise Collections make it clear that they are no longer the rule or expectation for women. As fashion goes further and further into androgyny and gender non-conforming paths (Gucci’s show featured both female and male models), we can be sure to expect more subtle subversions.

 

Read more Fashion articles at Cliché Magazine
Dior Cruise, Louis Vuitton Cruise, Kristen Stewart: Heels are Out; Image credits: @dior on Instagram; @louisvuitton on Instagram; Tristan Fewings on GettyImages

Beauty Rewind: FW16 Trends to Remember

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Makeup trends are constantly being invented, so a refresher on what is trending each season is the perfect way for us beauty babes to be in the know of what is currently in! Some of you may remember the makeup trends that were presented on models during FW ‘16, but for those of you that don’t, fear not. We’re here to rewind what sashayed down those catwalks so you are prepared for what will be raging during this year’s fall and winter seasons. Picture manicures that are too cool not to try, vampy lip colors, ethereal complexions, glittery details, and looks that are reminiscent of the ‘70s. Ring a bell yet? If not, we’ll let the pictures do the talking as we dive into more detail with each trend to help you master them as if you remembered them all along. Don’t worry—it’ll be our little secret.

rodarte-fw-16

©Sonny Vandevelde / Indigital.tv


Vampin’ It Out
Just when we thought the red lip couldn’t be topped, the red-black version of this classic trend was brought out onto the runway in Rodarte’s Fall 2016 Ready-To-Wear collection. It gives us all mysterious, spooky vibes that we can’t help but succumb to around October. And can you blame us? With lips as dark as these, you’ll feel like an infamous vamp that no one will want to mess with. Paired with a simple face, full brows, and a leather jacket, you’ll be ready to slay the night.
dvf-16-3

©Sonny Vandevelde / Indigital.tv


Back to the ‘70s
We’ve seen 70’s trends take us by storm again in the fashion game—from chokers and denim skirts to suede pants and folk-like prints—so it shouldn’t be a surprise that the beauty side would be sharing their own take on this era. The cut crease and a smoky eye created an effortless grunge effect in Diane von Furstenberg’s FW ‘16 line. To master this look, all you need is a grey-toned eyeshadow and a blending brush.
gucci-fw-16

©Sonny Vandevelde / Indigital.tv


Goddess Glow
Believe it or not, an au naturale vibe was also favored on some catwalks during FW ‘16. Spotted at Valentino, Prada, and Gucci, models were photographed with fresh skin that had just a hint of a peachy glow for a goddess-like effect. It’s a look that reminded us so much that less can be more when you stick to minimal details and let your natural beauty just show.
burberry-fw-16

©Sonny Vandevelde / Indigital.tv


All That Glitter
Who knew glitter could be a normal everyday makeup look? Thanks to Burberry, we were introduced to gold glitter perfectly placed on the cheekbones of their models. Anyone who is brave enough to rock this trend more than once through fall and winter deserves serious kudos. This look is very much like the freckle trend that has been ruling out there, so if you’re a little taken aback by putting glitter on your face, reach for a metallic liquid liner instead and gently create dots along your nose and cheeks for this mesmerizing effect.
rachel-antonoff-fw-16

©Rachel Antonoff


Graphic Manis
Cutesy stickers to glass nails with artsy touches—the nail game at NYFW ‘16 was something that was totally new to us. Creatures of Comfort, 3.1 Phillip Lim, Opening Ceremony, and Rachel Antonoff (just to name a few) made a statement all on their own and had us wanting to up our manis right afterwards. If you’re not the best manicurist out there, don’t worry. We recommend grabbing nail polish strips, like the ones by Sally Hansen, which won’t have you swearing every time you can’t perfect a sharp, black line.

Read more Beauty articles on ClicheMag.com.

“Beauty Rewind: FW16 Trends to Remember” originally appeared in Cliché Magazine’s Oct/Nov 2016 issue. Featured image courtesy of  ©Sonny Vandevelde / Indigital.tv

Blake Lively Glows in New Gucci Ad

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Oh, Blake Lively, bun in the oven, and you’re more beautiful than before. And now, Lively can be seen in the new Gucci Première campaign, posing in a crystal-embellished dress to promote Gucci’s new perfume: Eau de Toilette. With her long blonde locks down and flowing and her baby bump hidden, Lively looks beautiful in the campaign shots.

Blake Lively Stuns in New Gucci Ad

The Gossip Girl actress has been an ambassador for Gucci Première since 2012, when, according to E! Online, Lively scored an impressive $4 million contract to endorse the brand’s perfumes. She also modeled for the brand back in July, her photo shoot style reminiscent of Old Hollywood glamour, in a set of black and white ads.

Blake Lively Stuns in New Gucci Ad

Professional endorsement deals aside, Lively has also been gaining attention for her fashion and style throughout her pregnancy. The Sisterhood of the Traveling Pants star, who is expecting her first child with husband Ryan Reynolds, has been seen in several glamorous gowns on the red carpet, including a lovely yellow form-fitting Gucci number at the Angel Ball in New York City.

Blake Lively Stuns in New Gucci Ad

We can’t wait to see what Lively does next!

(Photos featured in “Blake Lively Glows in New Gucci Ad” are courtesy of E! Online: here, here, and here)

Read more Celebrity News at Cliché Magazine.

 

Fuller, Bolder Lashes

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Fluttering your lashes never looked so good! Lashes this season are being amped up in a much more dramatic way, as per the usual with all trends in the fall. Hey, we’re not complaining; the bolder, the better! Fuller, bolder lashes were noted during the recent New York Fashion Week at top designer’s shows, including , Gucci, Prada, and Yves Saint Laurent. Models’ eyes were tightlined with liner, topped with mascara, and finished off with faux lashes, all of which created a sexy, smoldering look we are all ready to try. Of course, we’re not keeping this must-try trend to ourselves, but sharing it with you—our lovely readers! If you’re ready to make your eyes the center of attention, read on and see just how to achieve this eye fluttering look.

Laura Mercier Brow Pencil

(Laura Mercier Eyebrow Pencil in Warm Brunette $22, Sephora.com)

Brow Pencil

(Anastasia Beverly Hills Perfect Brow Pencil in Dark Brown $23, Sephora.com)

First Thing’s First: Tightline
The key step in beginning this bold effect on your lashes is by tightlining your eyes with a dark brow pencil. That’s right; a brow pencil, not an eye pencil. The brow pencil creates a much more darker pigmentation and will be able to last longer. This is a little beauty tip just for you to have!
Tightlining may seem a bit intimidating at first with the fear of poking yourself in the eye (ouch!). Luckily, we know an easy way for you to get it down pat in no time. Grab your brow pencil and look down into your mirror while lifting your eyelid up slightly. Begin to line your inner, upper eye line by pressing the pencil along it and wiggling it out. This way, you won’t have to keep going back and reapplying it. Instead, you can just press and wiggle the shade out. Easy, right?

Too Faced Twice the Sex Mascara

(Too Faced Twice The Sex Mascara Duo $23, Sephora.com)

Benefit Cosmetics They're Real Mascara

(Benefit Cosmetics They’re Real! Mascara $10-$23, Sephora.com)

On to the Next: Mascara
Always curl your lashes with your favorite lash curler before applying coats of mascara. It helps create more volume in your lashes and makes it easier to see each individual one when applying. Once they are curled, you can begin coating your lashes in as much mascara as you desire. Layer on your favorites or add multiple strokes of your number one favorite mascara. We’ve included a few of our favorites that we believe belong in the holy grail of mascaras ever to exist. You just might agree too if you try them out!

Sephora Faux Lashes

(Sephora Collection False Eyelashes in Mainstay $10, Sephora.com)

Makeup Forever Faux Lashes

(Make Up For Ever Eyelashes-Strip in 109 Janet $16, Sephora.com)

Finishing Touch: Faux Lashes 
The last step in this bold look is the main dramatic factor—the faux lashes. Faux lashes can be a bit tricky at first when mastering the application technique, but once done a few times you easily can call yourself a pro. Pick out a pair of faux lashes that you personally love. Cut them to size if need be, apply lash glue on them, and use an eyebrow tweezer to get them as close as possible to your lash line, matching them up with your actual lashes.
You can then add another coat of mascara to blend everything in, or a bit of upper eyeliner to hide the faux lash line too. Tada! Faux lash fabulous! Your look is complete. Remember to take some selfies to share this gorgeous look on Instagram. We’re sure you’ll be turning heads and eyes with it.