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Spring Accessories to Amp Up Your Style

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Spring is finally here, and in celebration of the warmer weather, we are bringing you the pieces you need to have in your wardrobe this season. While I am definitely not a proponent of replacing your entire wardrobe each season with the latest and greatest items, there is no harm in investing in accessories that will uplift your look—and these will certainly do the trick. 

Colorful Bags
While color returns in full force to our spring wardrobe, it always comes packaged just a little bit differently. This year, it’s all about the bag. In addition to bold colors, this season’s bags will feature some interesting shapes. From slouchy shapes to more structured aesthetics, nothing is off limits this season. Runway shows like Fendi, Marni, Proenza Schouler, Prada, and Dior, just to name a few, are good references as we curate our wish lists.

Photo Courtesy of Fendi

Photo Courtesy of Fendi


Trendy Shoes
For those who aren’t quite ready to show off their toes that have been hiding all winter long, it’s time to invest in a seriously stylish pair of flats. While the flat is the usual go-to shoe for spring, every season we search for deviations of the classic cut. The ease of beauty and comfort is sometimes hard to master, but these Free People loafers are the perfect combination. Pair these with jeans or work slacks for a casual or more professional interpretation.

Photo Courtesy of FreePeople


Baseball Caps
Baseball caps emerged in full force this past winter with funny catch phrases on the front, but they are not just meant as comedic items. They have transitioned into a spring fashion staple. You can find solid polyester ones like this one from ASOS, or you can wear one that’s more colorful. When the sun comes out to play, we need to have some protection, and these hats are the answer. The best thing about this emerging trend is you can always play the retro or vintage card and pull out your parents’ old sports caps, thus recycling fashions, making an old a new.   
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Photo Courtesy of ASOS


Chunky Earrings
While statement jewelry has been a term in fashion for years, most often what we turn to is a collar necklace or a piece with a larger plate. Another way we would rock some statement jewelry is bangles or stackable bracelets. But this spring, it is all about the earring. Light and large, they are artistic pieces reminding us of sculptures and statues. With minimal makeup and a bare chest, these items make the look come alive. While still gaudy in nature, they are almost minimalist, not calling for any other pieces around it to distract from its presence.
Photo Courtesy of LorenHope

Photo Courtesy of LorenHope


Read more Fashion articles on ClicheMag.com
Spring Accessories to Amp Up Your Style: Photograph courtesy of ASOS

Bringing Soul and Anthem Together

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Bringing soul and anthem together is what best describes the sound of Skytown Riot. They may have come together only a year ago, but the band has already developed an anthemic sound one might hear at a large rock concert. With the release of their EP Soul Or System last November, the band has seen their music become popular with the Youtube-gaming crowd. Having shared the stage with bands Filter and Hoobastank and already planning more tours, Skytown Riot has a sound to look forward to by bringing anthem and soul together. By Rachel Sacks

Cliché: “Runaway Princess” became a hit amongst video-gaming Youtubers; was that something expected or completely unexpected?
Skytown Riot: It was completely unexpected! To this day we’re not really sure how it spread the way it did, but of course we’re thrilled about it. [We] never would’ve predicted that.

Do you think this will affect how the band will promote any future music or the audience that will listen to the music?
Certainly. There are a million different ways to promote music now, and as a young independent band it’s not easy to figure out which path to take. So when you find something that works, you have to work it. One thing that we’ve seen as a result of the gaming videos is an increase in popularity overseas.

Your music has been compared to Muse and Coldplay. Where does your inspiration come from, for Skytown Riot’s own music and from any specific bands or singers?
It’s hard NOT to be inspired by bands like Muse and Coldplay. Muse was appealing because, even though rock music has been around for over half a century, they found a way to be innovative and produce a sonic palette unlike any other. And Coldplay figured out how to capture an audience with (often) the simplest melody, much like the Beatles did. But honestly, inspiration comes from just about anywhere you could imagine. Hell, we’ve written songs based on movements from a commercial jingle. Simply put, good is good, and influences change like the wind.

SR Fun Promo

The music of Skytown Riot is described as anthemic or arena rock, which became popular with rock of the 60’s and 70’s (Queen, The Who, Journey); did you find it difficult to convey this kind of sound playing in smaller venues?
It can be a challenge sometimes, yes. We’ve showed up to venues before that barely have a functional PA system. Kick drums without subwoofers don’t exactly shake a room! But you just have to roll with it, emphasize and exaggerate other elements of your performance to keep the show alive, and appreciate the venues that really do get what you’re going for.

Which came first in Skytown’s music: the alternative rock sound or the captivating, anthemic lyrics?
The sound was there first. Put four dudes in a room with loud instruments and there’s really no stopping it. And that’s usually how things go for us. We’ll jam out on some song ideas, and Van will eventually chime in on vocals with various melodic ideas. Eventually lyrics take shape, be it instantaneously (which is rare) or over the course of several rehearsals. And even then, we may get into the studio before lyrics are completely finished. Sometimes it’s important to let life catch up with you before finishing (or even starting) a song. You’ve got to really live passionately to write passionately about something. It’s not something that can be forced.

Do you have any background information, or meaning for, the album title, Soul or System?
It’s a question really, and one with no simple answer. We all are forced to choose between the two in various points in our lives. Around the age that people are discovering who they really are (high school, college) this question can really be tough to ignore. We all chose music, as it’s ingrained in our soul. And none of us would’ve been happy doing anything that didn’t cater to the needs of the soul. It’s all about perspective though. We may have chosen music, but even the music industry is a fucked up system sometimes.

What are your future plans for tours, concerts, albums or singles?
We’ve got some really cool stuff coming up this summer, including several music festivals and as much touring as we can muster. It’s a bit too soon to announce anything, but please keep an eye on our website (skytownriot.com) and Facebook for show updates and other news! And thanks so much for the interview!
Photos courtesy of Van Gallick Photography

Kim Kardashian Finally Graces the Cover of Vogue

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After much controversy regarding whether or not the queen of reality TV, Kim Kardashian, would grace the cover of Vogue magazine, the April edition was released with Kardashian and her fiancé, Kanye, front and center. (Eonline)
There has been some backlash after the release of the cover as well as many parody pictures. Actress Sarah Michelle Gellar tweeted, “Well……I guess I’m canceling my Vogue subscription. Who is with me???” in response to the cover. (Eonline) Seth Rogen and James Franco also released a photoshopped version of the cover with their faces placed on Kim and Kanye’s bodies.
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(image courtesy of pitchfork.com)
Vogue Magazine has been used to showcase some of the world’s most powerful cultural icons, which is why there has been so much controversy surrounding Kim Kardashian’s appearance on the cover. There are those who argue that a reality star should not be considered a cultural style icon. This is the way the world is moving and we’re happy that Kim finally got what she wanted.
Congrats to all!

– by Amanda Sikoral

(feature image courtesy of Eonline)

Wear Me Out Activewear Company on the Rise

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“Sweat to live. Live to play,” is a motto active businesswoman, 24-year-old Michelle Marshall, takes very seriously. In fact, it is the basis of her family’s business. Wear Me Out, an active lifestyle apparel line, was started originally by Marshall’s mother and aunt in 1994 as a retail store.

“They were really involved with Tae Bo and the Billy Blank craze that was basically the 90’s,” Marshall said of her mother and aunt. “So they just thought, ‘What a really great idea! We will open a store!’”

At the time, the two sisters owned the store and sold various designers’ clothing lines.  It didn’t take long, though, for the two to take their passion for fitness and clothing to a whole new level.

“Then they thought, ‘Why are we selling other people’s clothes?’” Marshall said of the two. “We know what we like, so we might as well make our own line!”

WearMeOutPink

Wear Me Out Activewear Company on the Rise

Thus, Wear Me Out was created and the duo began selling it in their store. Although the company only began selling wholesale in the last couple of years, they have already established a large fan base, with over 1,500 likes on Facebook and over 1,500 followers on Twitter.

“Comfort, style, and affordability,” Marshall said. “It’s these three things that work together and really speak to our customers.”

As Wear Me Out’s Director of Sales, Marshall takes her job very seriously and works hard to ensure that the line offers products of only the highest quality.

“We really try to offer the best quality at a universal price,” she said. “We want to cater to that ‘throw-and-go’ lifestyle that is that active lifestyle.”

The clothing line uses that purpose to target its key audience: women leading a busy and active lifestyle.

“We like to try to build a cohesive mix of items that can be mixed and matched and worn together,” Marshall said. “We want our design to not only be comfortable, but flattering, so you can throw on capris to go to yoga, to pick up the kids, to go to the market.”

Wear Me Out offers a variety of items, from capris to leggings, hoodies to tunics, and sports bras to tanks. The line provides a wide range of pantone created colors—from sweet pink to cobalt blue—to compliment any skin tone.

“When you purchase Wear Me Out items, you are purchasing the whole outfit,” Marshall said. “We really try to merchandise it for you. We match our French Terry and casual lifestyle wear to our yoga wear.”

WearMeOutTeal

Perhaps the company is so successful because of the people behind it and their genuine passion for what the clothing line represents. The motto, “Sweat to live. Live to play,” carries literal meaning to Marshall and her family, who are avid health enthusiasts as well as entrepreneurs.

“We all work out,” Marshall explained. “My mom, my dad, and me. A lot of us who work in the company are trainers as well. It’s actually kind of an unwritten rule that we wear the clothing line to the office. It’s just super comfortable. Everyone who puts it on their body falls in love with it.”

With new holiday colors—sundried tomato, acai, turbulence, and sweet lilac—and a new addition to the line in the making, Wear Me Out is sure to gain even more attention from its fans and potential clients.

“We just finalized a development with a contemporary sports line that will be underneath Wear Me Out,” Marshall disclosed. “It’s very inspired by the California lifestyle. And it is very cohesive to our brand and what we represent. It features lots of maxi skirts, tank tops and soft vests.”

As for Marshall, she is excited to see just what exactly is in store for her family’s business.

“We are getting nationally recognized now,” she said. “In five years, I hope we are global.”

Wear Me Out: Activewear Company on the Rise

“Sweat to live. Live to play,” is a motto active businesswoman, 24-year-old Michelle Marshall, takes very seriously. In fact, it is the basis of her family’s business. Wear Me Out, an active lifestyle apparel line, was started originally by Marshall’s mother and aunt in 1994 as a retail store.

“They were really involved with Tae Bo and the Billy Blank craze that was basically the 90’s,” Marshall said of her mother and aunt. “So they just thought, ‘What a really great idea! We will open a store!’”

At the time, the two sisters owned the store and sold various designers’ clothing lines.  It didn’t take long, though, for the two to take their passion for fitness and clothing to a whole new level.

“Then they thought, ‘Why are we selling other people’s clothes?’” Marshall said of the two. “We know what we like, so we might as well make our own line!”

Thus, Wear Me Out was created and the duo began selling it in their store. Although the company only began selling wholesale in the last couple of years, they have already established a large fan base, with over 1,500 likes on Facebook and over 1,500 followers on Twitter.

“Comfort, style, and affordability,” Marshall said. “It’s these three things that work together and really speak to our customers.”

As Wear Me Out’s Director of Sales, Marshall takes her job very seriously and works hard to ensure that the line offers products of only the highest quality.

“We really try to offer the best quality at a universal price,” she said. “We want to cater to that ‘throw-and-go’ lifestyle that is that active lifestyle.”

The clothing line uses that purpose to target its key audience: women leading a busy and active lifestyle.

“We like to try to build a cohesive mix of items that can be mixed and matched and worn together,” Marshall said. “We want our design to not only be comfortable, but flattering, so you can throw on capris to go to yoga, to pick up the kids, to go to the market.”

Wear Me Out offers a variety of items, from capris to leggings, hoodies to tunics, and sports bras to tanks. The line provides a wide range of pantone created colors—from sweet pink to cobalt blue—to compliment any skin tone.

“When you purchase Wear Me Out items, you are purchasing the whole outfit,” Marshall said. “We really try to merchandise it for you. We match our French Terry and casual lifestyle wear to our yoga wear.”

Perhaps the company is so successful because of the people behind it and their genuine passion for what the clothing line represents. The motto, “Sweat to live. Live to play,” carries literal meaning to Marshall and her family, who are avid health enthusiasts as well as entrepreneurs.

“We all work out,” Marshall explained. “My mom, my dad, and me. A lot of us who work in the company are trainers as well. It’s actually kind of an unwritten rule that we wear the clothing line to the office. It’s just super comfortable. Everyone who puts it on their body falls in love with it.”

With new holiday colors—sundried tomato, acai, turbulence, and sweet lilac—and a new addition to the line in the making, Wear Me Out is sure to gain even more attention from its fans and potential clients.

“We just finalized a development with a contemporary sports line that will be underneath Wear Me Out,” Marshall disclosed. “It’s very inspired by the California lifestyle. And it is very cohesive to our brand and what we represent. It features lots of maxi skirts, tank tops and soft vests.”

As for Marshall, she is excited to see just what exactly is in store for her family’s business.

“We are getting nationally recognized now,” she said. “In five years, I hope we are global.”

 
 

If you want more information on the line, visit www.wearmeoutclothing.com, find them on Facebook, and be sure to follow them on Twitter/Instagram @wmoclothing!

 

‘ZinePak: Customizing the Connection

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Sure, I know all the words to “If It Makes You Happy” and “The First Cut Is The Deepest”, but who doesn’t? I’ve never been what you would call a “devoted” Sheryl Crow fan. So, you might find it odd to discover that “Feels Like Home”, her most recent album, is on constant rotation in my CD player. This is thanks to a little product called ‘ZinePak; it turned me into a Sheryl Crow fanatic! ‘ZinePak is, in short, “elevated entertainment”. It’s a publication about ¼ the size of a traditional magazine, but full of unique, customized goodness. My sample came in the form of a CD, compilation of vignettes and a pouch of native wildflower seeds. I had lyrics, song meanings and recording stories all at my disposal. I learned about Sheryl’s upbringing along with her current lifestyle and favorite leisurely activities. As I flipped through page after page of gorgeous photos and lovely words, I realized that I was having a very heightened fan experience.  ‘ZinePak is unlike any other entertainment product on the market. It has featured some incredible artists in the past (Selena Gomez, Taylor Swift, etc.) and looks to add to that client list in the future. Founders Brittany Hodak and Kim Kaupe have made their mark in the entertainment industry by giving ‘ZinePak buyers a truly unique experience with their favorite artists. Our interview with the two young entrepreneurs gave us a more in depth view of the ‘ZinePak brand.

 

Cliché: How have your diverse career backgrSheryl Crow 'ZinePakounds helped in developing this innovative product?

Brittany: Coming from different backgrounds is definitely an asset. My background is in the music industry, and Kim’s is in magazine publishing. Those two disciplines gave us a great foundation for starting the company. Our team is comprised of people with expertise in marketing, writing, promotions, and project management. It’s always an asset to have a diverse team, because each person brings different experiences and ideas to the table.

How do you decide which artists will be featured in upcoming ‘ZinePaks?

Kim: Artists will usually approach us when they start to plan an upcoming album. Working with the artist, their record label, and their management, we put together a dynamic, interactive experience for fans.

How many people on your team are involved in compiling one ‘ZinePak, and what is the process like?

Brittany: It varies from project to project, but our core team is about ten people. That includes everything from writing and editing to designing and project management. We’re so lucky to have such a talented team of creative people. Everyone at ‘ZinePak is an entertainment super-fan, so creating products for other super-fans is really exciting.

Did you have any idea that your creation would reach the level of success that it has?

Kim: We always hoped that others would see the value, and want, a better experience when it came to consuming entertainment however we had no idea we would gain this much success so quickly. We are so thankful that we get to work with amazing partners and clients. While we always dream big, hitting major milestones such as over a million dollars in revenue or having more than 2 million ‘ZinePaks in circulation at Walmart is thrilling, overwhelming, and humbling all at once.

What kind of feedback do you get from the artists themselves?

Brittany: Working with the artists is fantastic, because everyone has a different style. One common thread is that every artist wants the package to be amazing for their fans. So, sometimes that means doing seven or eight rounds of revisions to get an insert item or a story just right. We love being part of all of the love and effort that goes into crafting each release for fans.

Do you anticipate changing the signature “look” of the product, or has it become a staple?

Kim: The name of our company and the name of our product is one in the same. Our “traditional” ‘ZinePak configuration of a small format magazine paired with music and limited edition merchandise will remain the same in terms of size and features. However, we are starting to create a plethora different projects now for fan clubs, tours, and live events that will all be completely different in terms of style, shape, and size of “traditional” ‘ZinePaks but will still deliver the same engaging, exclusive content that ‘ZinePak is known for.

For those who aren’t familiar with ‘ZinePak, who are some of the artists that have been featured?

Brittany: We’ve worked with dozens of amazing artists spanning several genres, including Katy Perry, Taylor Swift, George Strait, KISS, Mary J. Blige, and many more.

090313_MJB-ZP_Marketing3

Who are some of the artists that you dream to work with for upcoming features?

Kim: Brittany and I each have our favorites that we would love to do a project with one day. For me, it is Jimmy Buffett and for Brittany it is Garth Brooks. It is our goal each year to try to do a project with each of them!

What does ‘ZinePak do for consumers that other products, like the CD for example, don’t?

Brittany: Every ‘ZinePak includes a custom magazine and exclusive merchandise. They’re designed to help fans get closer to artists, so it’s a multi-sensory experience. Rather than just listening to the CDs, fans can read the stories behind them and hold the ‘ZinePak (and insert items) in their hands.

Do you hope that the ‘ZinePak will ultimately replace the CD?

Kim: It is our firm belief that people will always want something limited edition, exclusive, and collectible that cannot be downloaded or read off the computer. We plan on putting out amazing curated content and creating an immersive experience for fans to get up close to their favorite artists and bands. Connecting with your favorite artist beyond their music is a way of the future and we plan on being a big part of it. 

Brittany and Kim

Photos and feature image courtesy of ‘ZinePak.

Summer Getaway: Aruba

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Blog Aruba
There’s a reason seasoned tourists and beach enthusiasts return to the island of Aruba year after year. Is it the year-round 82-degree weather? The world renowned beaches? Or perhaps the allure of the outstanding cuisine? It’s all of that, and more.
Aruba, an island located in the southern Caribbean, is continuing to gain popularity as one of the hottest vacation destinations in the world. With the recent addition of direct flights from major U.S. cities, getting to this destination gem is an island breeze, adding even more appeal for the adventurous tourist. You may wonder what sets Aruba apart from the string of Caribbean islands that attract vacationers every year. For most people, it’s the surprisingly dry climate and ideal locale below the hurricane belt. Unlike many of the other islands, visitors can generally expect warm and sunny weather all year round, without threatening afternoon thunderstorms or the unfortunate likelihood of a hurricane ruining a perfectly planned summer vacation or honeymoon. According to the official tourism site, Aruba, which locals refer to as “one happy island,” has the most sunny days of any island in the Caribbean. Throw in the white sand beaches, 5-star accommodations, and adventurous excursions, and you’ll see why so many people start.

You can read more about our favorite summer getaway, including where to stay, eat, and play on Page 142 of our June/July Issue at http://magazine.clichemag.com.